=Counterpropaganda.= Counterpropaganda could be listed as a limitation, as the enemy combat strength is sized up in physical warfare. This, however, is one of the points at which psychological warfare differs from other forms. If the propaganda message is worth putting across, it need not be geared to what the enemy is saying. Enemy propaganda should, in well conducted operations, be taken into account only when it becomes an asset. That is, the enemy need only be heeded when he tells a whopping lie, or comes forth with a piece of hyprocrisy so offensive to his own people that it needs little improvement to be adapted for counterpropaganda. Most enemy themes are beyond reach, especially those of inter-ideological warfare. The Nazis and Russians made the best propaganda against each other when they got down to the basic necessities of life, not when they were trying to weave finespun theories about each other's way of thinking or of life. Refutation is a joy; it is delightful to talk back. But the best propaganda is only incidentally counterpropaganda. It uses enemy blunders and counteracts enemy success by building up unrelated successes of its own. This does not mean that propaganda analysis is not needed. Somewhere in every psychological warfare unit there must be an intelligence group servicing the operation. If, for example, the enemy has announced that the candy your aviators are dropping is poisoned (and has proved it by dropping some of "your" candy, made by his black-operations boys and actually poisoned), there is no point in calling him a liar; you may not know for some time whether poisoned candy has been dropped or not. If the enemy commander has shown his troops photographs of prisoners whom your side has taken and "murdered" (according to his well staged photos), it is not a good idea to ask people to surrender without sending along equally convincing pictures of well cared for prisoners. If the enemy alleges that you and your allies are rioting in the streets or stealing each other's womenfolk, or that one of you is doing all the fighting while the other sits around in safe staging areas, it may be a good idea to send along some leaflets showing inter-allied cooperation on your side, or to run a few radio shows on the subject.