THE ingenious idea of the _Magasin de Deuil_, or establishment
exclusively devoted to the sale of mourning costumes and of the
paraphernalia necessary for a funeral, has long been held to be
exclusively French; but our quick-witted neighbours have, to speak the
truth, originated very few things; for was not the father of French
cookery a German physician in attendance on Francis I., assisted by an
Italian cardinal, Campeggio, who, by the way, came to England on the
occasion of the negotiations in connection with the divorce of Queen
Catherine of Arragon. The _Magasin de Deuil_ is but a brilliant and
elaborate adaptation of the old _Mercerie de lutto_ which has existed
for centuries, and still exists, in every Italian city, where people in
the haste of grief can obtain in a few hours all that the etiquette of
civilisation requires for mourning in a country whose climate renders
speedy interment absolutely necessary. Continental ideas are slow to
reach this country, but when they do find acceptance with us, they
rarely fail to attain that vast extension so characteristic of English
commerce. Such development could scarcely be exhibited in a more marked
manner than in Jay's London General Mourning Warehouse, Regent Street,
an establishment which dates from the year 1841, and which during that
period has never ceased to increase its resources and to complete its
organisation, until it has become, of its kind, a mart unique both
for the quality and the nature of its attributes. Of late years the
business and enterprise of this firm has enormously increased, and
it includes not only all that is necessary for mourning, but also
departments devoted to dresses of a more general description, although
the colours are confined to such as could be worn for either full or
half mourning. Black silks, however, are pre-eminently a speciality
of this house, and the Continental journals frequently announce that
"_la maison Jay de Londres a fait de forts achats_." Their system is
one from which they never swerve. It is to buy the commodity direct
from the manufacturers, and to supply it to their patrons at the very
smallest modicum of profit compatible with the legitimate course of
trade. The materials for mourning costumes must always virtually,
remain unchangeable, and few additions can be made to the list of
silks, crapes, paramattas, cashmeres, _grenadines_, and _tulles_ as
fabrics. They and their modifications must be ever in fashion so long
as it continues fashionable to wear mourning at all; but fashion in
design, construction, and embellishment may be said to change, not only
every month, but well-nigh every week.
Public-domain text, read in full here on John Shaqi.
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