Perhaps the best way to impress upon you the various methods that may be used for this purpose would be to relate to you the actual experience of a gentleman employed in a bank in one of the large cities of this country, who made a close study of the subject and developed himself far beyond the ordinary. Starting with a remarkably poor memory for names, he is now known to his associates as "the man who never forgets a name." This gentleman first took a number of "courses" in secret "methods" of developing the memory; but after thus spending much money he expressed his disgust with the whole idea of artificial memory training. He then started in to study the subject from the point-of-view of The New Psychology, putting into effect all of the tested principles, and improving upon some of their details. We have had a number of conversations with this gentleman, and have found that his experience confirms many of our own ideas and theories, and the fact that he has demonstrated the correctness of the principles to such a remarkable degree renders his case one worthy of being stated in the direction of affording a guide and "method" for others who wish to develop their memory of names. The gentleman, whom we shall call "Mr. X.," decided that the first thing for him to do was to develop his faculty of receiving clear and distinct sound impressions. In doing this he followed the plan outlined by us in our chapter on "Training the Ear." He persevered and practiced along these lines until his "hearing" became very acute. He made a study of voices, until he could classify them and analyze their characteristics. Then he found that he could _hear_ names in a manner before impossible to him. That is, instead of merely catching a vague sound of a name, he would hear it so clearly and distinctly that a firm registration would be obtained on the records of his memory. For the first time in his life names began to _mean something_ to him. He paid attention to every name he heard, just as he did to every note he handled. He would repeat a name to himself, after hearing it, and would thus strengthen the impression. If he came across an unusual name, he would write it down several times, at the first opportunity, thus obtaining the benefit of a double sense impression, adding eye impression to ear impression. All this, of course, aroused his interest in the subject of names in general, which led him to the next step in his progress.