Mr. Bryan Mr. Balfour Mr. Ford Sen. Kitchen Gen. Pershing Mr. Edison Mr. Hoover Mr. Baker Mr. Wright "Joe" Cannon Mr. Daniels Mr. Schwab How many of these faces can you see clearly in your mind's eye? How definite are they? Make Use of Your Friends' Names The names of your friends with which you are thoroughly familiar will bring to your mind a clear visual impression. You can see the face as soon as the name is mentioned, not of the few but literally of hundreds of people. Learn to take advantage of this great series of Name Pictures, which you can indelibly hitch to the Face Picture of the stranger who chances to bear the same name. Use the same method as before, see the two faces clearly, compare them to make the mind's eye picture of the friend's face definite. Use motion, think, become interested, and every other means to make a strong, lasting impression. Observe the Facial Appearance The peculiarities of appearance which are easily detected by the physical eye constitute one of the most helpful methods of associating the face and the name together. You will find as you practice that this means is very often available. It is not possible to take advantage of this opportunity, however, unless you are observing. In fact, to the unobserving person there is no peculiarity about the appearance and therefore no aid. For this purpose it will pay to give considerable attention to the development of the observation. You will find the stranger's appearance more and more helpful to you as you develop your ability to observe keenly the faces of the persons whom you meet. Many people have some distinctive or prominent characteristic which will directly suggest the name, or with which the name may be associated. [Illustration] Note this peculiarity of the stranger's face, and quickly associate it with the name as you hear it. Use your imagination and strengthen the association as much as possible, enlarge and make more prominent the peculiarity which you have noticed. If you meet a Mr. Cole and his hair is dark, note the fact. See his hair as black as coal, in your picture. Imagine taking a big piece of soft coal and rubbing it over his hair to blacken it. The picture here is for Mr. White; note his snow-white hair and mustache; note these facts carefully, they will suggest the name immediately upon your seeing the face again. Sometimes you can use the whole face, sometimes only certain peculiarities, a deep wrinkle, a scar, a blemish, etc. Sometimes it will be the general build of the body or the expression of character. Sometimes the similarity will be very noticeable. Other times the decided contrast will be as useful in fixing them in mind. Color of hair or complexion is often helpful and may be more apparent if you use the idea of changed spelling, or taking the name as it sounds rather than as it is spelled. A few examples follow: Mr. Short is a small man--short.