=396. Contrast of the character of association in commerce and in
manufactures or transportation.=—A previous section, describing the
specialization of merchants in the nineteenth century, suggests
the gain which commerce has made in the way of cooperation. The
tendency, however, has been to split tasks up into small pieces, and
to distribute these among individuals or small groups, rather than to
associate great numbers of men under one management. We do not find in
strictly commercial undertakings the tremendous aggregations of men
and capital which have become characteristic of modern transportation
and manufactures. Modern trusts, it is true, have invaded the field of
commerce to a certain extent, and have effected some of their chief
economies in improved methods of marketing their products. What the
development may be along the line thus indicated is an interesting
subject for speculation, but a subject which cannot be allowed to
detain us here. Mercantile enterprises are still, for the most part,
carried on by individuals, by partnerships, or by corporations in which
the personal and local element is predominant.
=397. More efficient utilization of capital in modern trade.=—The
middleman, therefore, cannot as a rule secure the capital which he
needs for carrying on his business by offering securities for public
subscription through the stock exchange. He seems, in this respect,
at a disadvantage in comparison with the manufacturer, the railroad,
or the steamship operator. He is, however, better off in at least two
respects than his predecessors of an earlier time. First, he can do
much more business with the same amount of capital than was possible
under the old conditions. The great technical improvements have
resulted in a much more rapid “turn-over” of capital, and a merchant
now sells out and replenishes his stock far more rapidly than he could
formerly do. The instance of the India trade, given in a section above,
illustrates this fact. The “merchant princes” who once ruled this trade
by their great capital have given place to many smaller merchants, who
can make less capital suffice by its rapid turn-over.
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