Unlike the mainstream broad-sheet and tabloid newspapers, the user can take home a free-sheeter free of cost and with no obligation, save the ethical one to read it. There is no fine print to this free offer. The offer does not read 'Do not pay anything for it now' nor 'Nothing free'. The reader obtains a copy of the free sheeter absolutely free of any financial consideration, present or future. There is also a greater freedom of expression in a free sheeter since the publication is not tied to the apron strings of a business house or interest group with vested interests. The degree of freedom available to the editor is almost boundless, though within the limits of decency, propriety and libel laws. The editor cannot be allowed to declare freedom from good sense and decency. This is possible only because of the multifaceted funding base that finances the free sheeter and, often, the dedication of the editorial team. A free-sheeter does not have to toe a line that many of its bigger cousins make their way of life. What is a free-sheeter? A simple description of a free-sheeter is a periodical (daily, weekly, fortnightly or monthly) that is made available to its readers at no financial consideration whatsoever in terms of price, subscription, membership or donation. (I will attempt no further definition and I do not know is a proper definition exists for a free-sheeter.) The lowest frequency expected of a free-sheeter is an issue a month. Frequencies less than that tend to render a free-sheeter irrelevant and it cannot sustain its readership. It is the readership that justifies the existence of a free sheeter and helps to draw funds to finance its publication. The existence of the readership is the raison d'etre of a free-sheeter. News Content: People do not lose interest in issues just because the mainstream newspapers and tabloids do not carry them on their front-pages. There is always an interest in the 'positive' things happening around us. There is as much interest in the fisherman who saved six persons from drowning as there is in the one person that drowned while swimming at a beach side resort. The drowning hogs the headlines in the mainstream newspapers and tabloids. There is 'space' in the free-sheeter to portray the hero of the event, the humble fisherman who saved six lives. People want to read about him even if he saved them simply because of an impulse, or just because he could not bear to see them die! Bravery and courage do not need to be pre-qualified or rationalized. Brave deeds have a readership in the land of Rana Pratap, Rani of Jhansi and Shivaji, just as in the land of Napoleon Bonaparte or George Washington or Nelson Mandela or Winston Churchill.