No sooner, however, did this idea die down than another shot up from its stump. This was the subscription library, now the Philadelphia City Library, founded by Franklin. In the _Autobiography_, he speaks of this library as his first project of a public nature; but it seems to us, as we have already said, that the distinction fairly belongs to the Junto. He brought the project to the attention of the public through formal articles of association, and, by earnest efforts in an unlettered community, which, moreover, had little money to spare for any such enterprise, induced fifty persons, mostly young tradesmen, to subscribe forty shillings each as a contribution to a foundation fund for the first purchase of books, and ten shillings more annually as a contribution for additional volumes. Later, the association was incorporated. It was while soliciting subscriptions at this time that Franklin was taught by the objections or reserve with which his approaches were met the "impropriety of presenting one's self as the proposer of any useful project, that might be suppos'd to raise one's reputation in the smallest degree above that of one's neighbors, when one has need of their assistance to accomplish that project." He, therefore, kept out of sight as much as possible, and represented the scheme as that of a number of friends who had requested him to submit it to such persons as they thought lovers of reading. This kind of self effacement was attended with such happy consequences that he never failed to adopt it subsequently upon similar occasions. From his successful experience, he says in the _Autobiography_, he could heartily recommend it. "The present little sacrifice of your vanity," to use his own words, "will afterwards be amply repaid. If it remains a while uncertain to whom the merit belongs, some one more vain than yourself will be encouraged to claim it, and then even envy will be disposed to do you justice by plucking those assumed feathers, and restoring them to their right owner." Alexander Wedderburn's famous philippic, of which we shall have something to say further on, did not consist altogether of misapplied adjectives. Franklin _was_ at times the "wily American," but usually for the purpose of improving the condition of his fellow creatures in spite of themselves.