The press as well as the platform he constantly used to keep his work before the public for money-raising purposes. He had as good a "nose for a story" as the best of reporters, and every story that came his way was sure to find its way into print. No matter how driven with pressing matters nor how tired he never denied himself to "the newspaper boys." He believed that the more prominence, the more "limelight," he could secure the better, provided he used it for the promotion of his work. Thus he presented the apparent anomaly of being at the same time one of the most modest and unassuming of men and also one of the greatest advertisers of his day. As well as the general press of both races he constantly used the school press for money-raising purposes. The school paper which circulates among donors and prospective donors as well as among the students, teachers, and graduates carries in each issue brief statements of some immediate and pressing needs and the money required to satisfy them. These needs are set forth in the following manner: "WHAT $1,700 WILL DO" "For a long while an important part of our extension work and publicity work has been greatly hindered and hampered because of the lack of a new and up-to-date printing press. "One thousand and seven hundred dollars will supply us with this long-felt need and greatly add to the value and influence of our work." "WHAT $3,000 WILL DO" "One of our very greatest and most practical needs is a well but simply equipped Canning Factory. Three thousand dollars would help us to properly equip the Canning Factory we already have at Tuskegee. The factory will help not only in preserving large quantities of vegetables, fruits, berries, etc., during the summer, but at the same time could be used as a means of teaching large numbers of our girls a useful industry, and, more than that, the products could be used to sustain the institution during the winter months. "We could not only use everything that might be put up in cans here at the school in feeding the students and teachers, but there is an increasing demand among the merchants of the South, in the large cities, for anything we can produce on the school grounds. "We very much wish that some friend might see his way clear to give $3,000 with which to properly equip this factory." The need for a new laundry building with equipment, a foundry, and a veterinary hospital were similarly presented. The funds to meet each of these needs were received as a result of these appeals, and a new list of needs is now being advertised. In concluding his annual report each year Mr. Washington would summarize the immediate needs of the institution. In his last report he thus stated them: