"Moreover," he went on, "although Ingersoll guaranteed his watch, tricky
competition arose. Other firms borrowed the name as a label for their
own poor goods; some merchants took the Ingersoll watch and ran up the
price on it, privately pocketing the profit. To outwit such practices
the company not only printed their name on the dials of their watches
but they carefully printed the exact price on the boxes in which they
were packed. You would have thought this would have forever put at an
end any foul play, wouldn't you? But even these precautions were
circumvented by sharpers who advertised their wretched wares as
marked-down Ingersolls. Thus the company was compelled to fight inch by
inch for its rights."
"I'd no idea business was such a mess," ejaculated Christopher. "And
what happened to the Ingersoll people finally?"
"Providentially a turn came in their affairs," was the answer. "It is an
ill wind that blows nobody good, the saying goes. In every calamity
lurks some good and for the Ingersoll Company, at least, there was good
in the Great War. Again we see a clever manufacturer grasping his
opportunity. No one knew better than Ingersoll how costly striking
watches were; he also sensed that soldiers who were fighting could not
be supplied with endless numbers of watches nor even if they were would
they always be where they could show a light. Nevertheless there would
be hundreds of men in the trenches and on the battle fields who through
long stretches of darkness would wish to know what time it was. Many
would be on guard and compelled to remain awake; and many more would be
unable to sleep from terror, homesickness, or because they suffered from
the various discomforts war brings. What, therefore, could be a greater
boon than a cheap watch with an illuminated face? It was to answer this
emergency that the Ingersoll Company turned out their Radiolite Watch."
"I suppose the dial had phosphorus on it," rejoined Christopher.
Public-domain text, read in full here on John Shaqi.
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