“Whilst you are speaking of the Booksellers and Tradesmen who lived on
old London Bridge, Mr. Postern,” observed I, as he came to a period,
“let me add to your account some other circumstances which, at various
times, and from different sources, I have collected illustrative of
that subject. The sign of ‘_the Three Bibles_’ seems to have been a
very favourite device upon that edifice, and, most probably, continued
so until the houses were removed; for we trace it into the eighteenth
century, at which time there were two shops so denominated; and one
of them also appears to have been famous for the sale of a Patent
Medicine, as you will find from the following particulars communicated
to me by Mr. John Thomas Smith, Keeper of the Prints and Drawings in
the British Museum. ‘_The Mariner’s Jewel; or, a Pocket Companion
for the Ingenious. By James Love, Mathematician. The sixth edition,
corrected and enlarged. London. Printed for H. and J. Tracy, at the
Three Bibles on London Bridge. 1724._’ duodecimo. At the end of the
volume bearing this title, is an advertisement of a medicine, called
‘_The Balsam of Chili_,’ which is succeeded by the following curious
note. ‘All persons are desired to beware of a pretended Balsam of
Chili, which, for about these seven years last past, hath been sold,
and continues to be sold, by Mr. John Stuart, at the _Old Three
Bibles_, as he calls his sign, although mine was the sign of the Three
Bibles twenty years before his. This pretended Balsam sold by Mr.
Stuart, resembles the true Balsam in colour, and is put up in the same
bottles; but has been found to differ exceedingly from the true sort by
several persons, who, through the carelessness of the buyers intrusted,
have gone to the wrong place. Therefore all persons who send, should
give strict order to enquire for the name Tracy; for Mr. Stuart’s
being the very same sign, it is an easy matter to mistake. All other
pretended Balsams of Chili, sold elsewhere, are shams and impositions;
which may not only be ineffectual, but prove of worse consequence. The
right sort is to be had of H. Tracy, at the Three Bibles on London
Bridge, at 1_s._ 6_d._ a bottle, where it hath been sold these forty
years.’ There also appear to have been two Booksellers’ shops known
by the sign of ‘_the Looking Glass_ on London Bridge;’ for you have
already mentioned that ‘_the Life and Death of John Overs_’ was printed
for T. Harris at such a sign, in 1744; and at the very same time, as
well as earlier, one T. Hodges was an extensive publisher of popular
books, ‘_at the Looking Glass on London Bridge over against St. Magnus
Church_,’ as you will find in the title-pages to a multitude of small
volumes of that period. One of the little tracts to which his name
appears, is ‘_The whole Life and merry exploits of bold Robin Hood,
Earl of Huntingdon_,’ 1737. duodecimo; and we also read the name of
S. Crowder and Company, London Bridge, attached to ‘_The Delightful,
Public-domain text, read in full here on John Shaqi.
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