Common Cause: A Novel of the War in AmericaAdams, Samuel Hopkins
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Common Cause: A Novel of the War in America
Adams, Samuel Hopkins
World War, 1914-1918 -- United States -- Fiction
“Anyway, Mr. Wanser,” said Jeremy, rising to go, “I’m no neutral. I’m
for or against. And, in reason, The Guardian will be the same. Maybe I’m
wrong. But it’s the only way I know. If it makes enemies, I’m sorry.”
Indeed it had seemed to the young editor that circulation for The
Guardian and enmities for its owner were inevitable concomitants in the
making. Every local question upon which he took sides landed him upon
somebody’s tender toes. Much of the news that he printed--such as had
not been printed for fear of hurting some more or less influential
person’s feelings, before The Guardian espoused the policy that news is
a commodity to which the public is entitled by virtue of its purchase of
the paper--exasperated and even alienated the sympathies of the formerly
favored elements. But it did n’t cause them to stop buying the paper,
because they shrewdly hoped to find equally interesting and annoying
items, later, about their friends. Then there was the matter of special
consideration to the advertising patrons; a principle by which the
mercantile crowd resolutely held, despite Jeremy’s pronunciamento at
the luncheon. At least three fourths of the advertisers in town, Jeremy
estimated, were fitfully concerned either in getting into The Guardian
matters which didn’t belong there, or in keeping out matters which did;
or, if not they, themselves, then their wives, children, or intimate
associates. With respect to all these requests, he cultivated a
determined and expensive habit of saying “No.” Thereby, if the paper
became newsier and scored a more than occasional “beat” on its rival,
The Record, it also became a heavier burden to carry, as the wrath of
the afflicted gathered stormily about its head.
Though local advertisers resented the policy of the paper, they
appreciated its value. That is all that kept them in. Verrall, in his
activities as advertising manager, was constantly reporting evidences of
a hostile spirit. Half of the big stores in town, he said, would knife
The Guardian in a minute if they dared. He represented himself as being
obliged to spend more time in diplomatic soothings than he could well
spare from the routine of his work, and while advocating the utmost
freedom of criticism in public matters, as befitted a follower
of Embree, was mildly deprecatory of what he termed “Mr. Robson’s
hedgehoggishness toward advertisers.” Malicious tongues, moreover, had
been at work among the Germans, who formed an important part of the
local mercantile world, spreading the report that The Guardian was
secretly anti-German. If Mr. Robson could see his way clear to giving
the German-Americans an editorial pat on the back occasionally, it would
aid Verrall considerably in building up his space. Mr. Robson replied
that, as it was, he was publishing a fair amount of German press-stuff,
and he saw no reason to do any editorial soft-sawdering for Mr. Bausch
and his faction.
Public-domain text, read in full here on John Shaqi.
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