We felt quite pleased with that list of rules, and the more I looked at
them the better they seemed to me.
We had a discussion as to which of the twenty-one rules of conduct was
the best. Larsen said that number one was the best. I favored
twenty-one. Charlie said four was the best, and we finally agreed with
him.
"Four," said Charlie, "appears to me to be the best, because the whole
object of running this business is to make a profit. All the other rules
are followed merely in order to secure that object."
I really believed that we would find it easier to work according to
definite rules, than to continue with no rules for our guidance.
Furthermore, we ought to be happier, working harmoniously together along
definite lines. We all agreed that following these twenty-one rules
would help us to give the store an atmosphere of _good service_, the
_square deal_, _truthfulness_ and _cooperation_.
Larsen had resumed his Thursday afternoon hunts for business. The first
Thursday, when the old chap got back to the store, he was almost crying
with delight.
"Say, Boss," he said, "those people seemed real glad to see me. They ask
me where I been so long. I tell them I was sick. That's why I dropped
Thursday trips. I felt I was meetin' old friends."
"Fine!" I said. "How much business did you get?"
"Sixteen dollars' worth," he said. "I think by keeping at it we'll get
lots of new business. Remember old Seldom?--well," (Seldom was a real
estate man and quite well-to-do) "he saw me coming in and came out of
his office to me. He made me go to Traglio's and gave me a cigar. Then
he said, 'There's nothing I'm wanting, Larsen, but step over to the
house; I'll tell the missus you are coming over.' Well, Boss, I go to
the house and see her. She had a mail-order catalog and was making out
an order. She's good-natured and fat. She make me cup of tea. She showed
me order to go to Chicago."
"What was it for?" I asked Larsen.
"A bread mixer, for one thing," said Larsen, grinning.
I remembered my bread-mixer episode, so I said: "Well, why didn't she
come here for it? Goodness knows we advertised them enough."
"That's what she said. She said it advertised too much. She thought if
she bought one she get her name in paper or something."
"Why, that's nonsense," I remonstrated.
"That's what she said of the ad," said Larsen.
"Oh, well, forget it," I cried peevishly. "Did you get an order from
her?"
"The only one I did get. Here it is--sixteen dollars! I try to sell her
pencil sharpener, but she say, 'That's a man's buy.' I'll sell Seldom
one for her."
"Didn't any of the other people you called on want anything?"
"No," said Larsen, "they not expect me. I didn't like to push this trip.
I think we oughta make a list of season stuff and call on regular
customers. We could sell them stuff they buy from mail-order folks."
Public-domain text, read in full here on John Shaqi.
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