Yes, but it was necessary that all this should be co-ordinated, focused
as it were, and above all rendered accessible to the delicate travellers
of the Agencies. And to-day we have the pleasure of announcing that,
from December to March, Assouan (for that is the name of the fortunate
locality) has a “season” as fashionable as those of Ostend or Spa.
In approaching it, the huge hotels erected on all sides--even on the
islets of the old river--charm the eye of the traveller, greeting him
with their welcoming signs, which can be seen a league away. True, they
have been somewhat hastily constructed, of mud and plaster, but they
recall none the less those gracious palaces with which the Compagnie des
Wagon-Lits has dowered the world. And how negligible now, how dwarfed
by the height of their facades, is the poor little town of olden times,
with its little houses, whitened with chalk, and its baby minaret.
The cataract, on the other hand, has disappeared from Assouan. The
tutelary Albion wisely considered that it would be better to sacrifice
that futile spectacle and, in order to increase the yield of the soil,
to dam the waters of the Nile by an artificial barrage: a work of solid
masonry which (in the words of the Programme of Pleasure Trips) “affords
an interest of a very different nature and degree” (sic).
But nevertheless Cook & Son--a business concern glossed with poetry, as
all the world knows--have endeavoured to perpetuate the memory of the
cataract by giving its name to a hotel of 500 rooms, which as a result
of their labours has been established opposite to those rocks--now
reduced to silence--over which the old Nile used to seethe for so many
centuries. “Cataract Hotel!”--that gives the illusion still, does it
not?--and looks remarkably well at the head of a sheet of notepaper.
Cook & Son (Egypt Ltd.) have even gone so far as to conceive the idea
that it would be original to give to their establishment a certain
_cachet_ of Islam. And the dining-room reproduces (in imitation, of
course--but then you must not expect the impossible) the interior of
one of the mosques of Stamboul. At the luncheon hour it is one of the
prettiest sights in the world to see, under this imitation holy cupola,
all the little tables crowded with Cook's tourists of both sexes, the
while a concealed orchestra strikes up the “Mattchiche.”
Public-domain text, read in full here on John Shaqi.
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