One of the great features of =THE KING= will be a striking department called “The King’s Jester,” in which will be found funny drawings on all sorts of funny subjects by the funniest artists of the day. In it the best work of English, American, and Continental draughtsmen will be represented, at an expense never before undergone by any illustrated paper. Yet “The King’s Jester” is but one department of many in this enterprising paper. It is a “Punch” or a “Pick-Me-Up” thrown in gratis for the amusement of our readers. In fact, =THE KING= will be found a paper of to-day for the people of to-day. Photographs of current events, smartly published while people are talking of them—photos, and gossip about people in the public eye—stories and articles on new and interesting subjects—and pictures that people want to look at crowded between its two covers. It is the most remarkable sixpenny weekly ever offered to the public, and no money will be spared in the attempt to make it the most graphic, briefest, and most attractive compendium of the world’s doings, week by week. “THE KING” Will be Published on or about Nov. 23, by GEORGE NEWNES LTD., 7-12 Southampton Street, Strand, W.C., London.