Fors Clavigera (Volume 2 of 8): Letters to the workmen and labourers of Great BritainRuskin, John
General
Fors Clavigera (Volume 2 of 8): Letters to the workmen and labourers of Great Britain
Ruskin, John
Aesthetics; Conduct of life; Great Britain -- Social conditions -- 19th century; Social problems; Working class -- Great Britain
In the page for correspondence you will find a letter from a workman,
interesting in many respects; and besides, sufficiently representing
the kind of expostulation now constantly made with me, on my not
advertising either these letters, or any other of my writings. These
remonstrances, founded as they always are, very politely, on the
assumption that every one who reads my books derives extraordinary
benefit from them, require from me, at least, the courtesy of more
definite answer than I have hitherto found time to give.
In the first place, my correspondents write under the conviction,--a
very natural one,--that no individual practice can have the smallest
power to change or check the vast system of modern commerce, or the
methods of its transaction.
I, on the contrary, am convinced that it is by his personal conduct
that any man of ordinary power will do the greatest amount of good
that is in him to do; and when I consider the quantity of wise
talking which has passed in at one long ear of the world, and out
at the other, without making the smallest impression upon its mind,
I am sometimes tempted for the rest of my life to try and do what
seems to me rational, silently; and to speak no more.
But were it only for the exciting of earnest talk, action is highly
desirable, and is, in itself, advertisement of the best. If, for
instance, I had only written in these letters that I disapproved of
advertisements, and had gone on advertising the letters themselves,
you would have passed by my statement contemptuously, as one in which
I did not believe myself. But now, most of my readers are interested
in the opinion, dispute it eagerly, and are ready to hear patiently
what I can say in its defence.
For main defence of it, I reply (now definitely to my correspondent of
the Black Country):--You ought to read books, as you take medicine,
by advice, and not advertisement. Perhaps, however, you do take
medicine by advertisement, but you will not, I suppose, venture to
call that a wise proceeding? Every good physician, at all events,
knows it to be an unwise one, and will by no means consent to proclaim
even his favourite pills by the town-crier. But perhaps you have no
literary physician,--no friend to whom you can go and say, "I want
to learn what is true on such a subject--what book must I read?" You
prefer exercising your independent judgment, and you expect me to
appeal to it, by paying for the insertion in all the penny papers
of a paragraph that may win your confidence. As, for instance,
"Just published, the --th number of 'Fors Clavigera,' containing the
most important information on the existing state of trade in Europe;
and on all subjects interesting to the British Operative. Thousandth
thousand. Price 7d. 7 for 3s. 6d. Proportional abatement an large
orders. No intelligent workman should pass a day without acquainting
himself with the entirely original views contained in these pages."
Public-domain text, read in full here on John Shaqi.
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