Fresh Every Hour: Detailing the Adventures, Comic and Pathetic of One Jimmy Martin, Purveyor of Publicity, a Young Gentleman Possessing Sublime Nerve, Whimsical Imagination, Colossal Impudence, and, Withal, the Heart of a Child.Toohey, John Peter
General
Fresh Every Hour: Detailing the Adventures, Comic and Pathetic of One Jimmy Martin, Purveyor of Publicity, a Young Gentleman Possessing Sublime Nerve, Whimsical Imagination, Colossal Impudence, and, Withal, the Heart of a Child.
Toohey, John Peter
Press agents -- Fiction
When he bounded out of his bed in the Carlton Hotel the next morning and
looked over a copy of the Star which a thoughtful management had slid
under his door, he began to radiate gladness and to impart tidings of
good cheer. Little Sunshine, the sweet young orphan in the story book,
who went around making folks forget their troubles by telling them that
abscessed teeth and carbuncles were blessings in disguise, had nothing
on him.
He trilled a merry roundelay while he bathed and shaved, and he felt so
good that he tossed a “good morning, kid” to a pert little sparrow who
was hopping about on the fire escape outside the open window.
Jimmy had a well forged alibi for his exuberance of spirits, quite apart
from the resumption of diplomatic relations with the fair Lolita. He had
just performed that fascinating operation known in the patois of the
profession as “putting one over.” The patient who had submitted to his
deft scalpel was no less a personage than E. Cartwright Jenkins,
dramatic editor of the Star. E. Cartwright Jenkins was the alpha and
omega, the guardian angel of the drama in that corner of the world.
It is only fair to state that just one month before Jimmy’s advent on
the scene, E. Cartwright had declared war to the death on the bureau of
publicity and promotion. He had issued a manifesto which took in
everyone from the humblest representatives of a “Tom show” to the avaunt
couriers of the actors and actresses deemed worthy of favorable mention
by the critics of the Big Town.
The Jenkins’ ire had been aroused by a neat little yarn submitted by a
modest young gentleman with mild blue eyes who had attested to its
accuracy on the sacred honor of his grandsires. The subsequent
developments had almost involved the Star in an expensive libel suit and
certain blistering remarks from the owner and publisher of the paper,
directed at the dramatic editor’s head, had resulted in the issuance of
the aforementioned ultimatum. The manager of the Standard Theatre had
shown Jimmy the letter containing it.
“We shall accept from the theatre,” the letter ran, “only the briefest
sort of a general preliminary announcement giving the name of the play
and the players concerned. Press agents’ contributions are not wanted
and will not be used. It will not be necessary for them to call to pay
their respects. We will take those for granted.”
As Jimmy sat on the edge of his bed and read the dramatic page of the
Star over again he chuckled gleefully. Confronting him was a three
column head which read: “Defense and a Rebuttal.” Underneath it was a
thousand word letter addressed to the dramatic editor and signed “Very
Respectfully Yours, James T. Martin.” Following it was a long piece
bearing the signature of E. Cartwright Jenkins.
Public-domain text, read in full here on John Shaqi.
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