adopted by every man when seeing the Sacred Places suggested that no Crusader Army or band of pilgrims ever came to the Holy Land under a more pious influence. Many times have I watched the troops of General Allenby in the streets of Jerusalem. They bore themselves as soldiers and gentlemen, and if they had been selected to go there simply to impress the people they could not have more worthily upheld the good fame of their nation. These soldier missionaries of the Empire left behind them a record which will be remembered for generations. If it had been possible to consult the British people as to the details to be observed at the ceremony of the Official Entry into Jerusalem, the vast majority would surely have approved General Allenby's programme. Americans tell us the British as a nation do not know how to advertise. Our part in the war generally proves the accuracy of that statement, but the Official Entry into Jerusalem will stand out as one great exception. By omitting to make a great parade of his victory--one may count elaborate ceremonial as advertisement--General Allenby gave Britain her best advertisement. The simple, dignified, and, one may also justly say, humble order of ceremony was the creation of a truly British mind. To impress the inhabitant of the East things must be done on a lavish ostentatious scale, for gold and glitter and tinsel go a long way to form a native's estimate of power. But there are times when the native is shrewd enough to realise that pomp and circumstance do not always indicate strength, and that dignity is more powerful than display. Contrast the German Emperor's visit to Jerusalem with General Allenby's Official Entry. The Kaiser brought a retinue clothed in white and red, and blue and gold, with richly caparisoned horses, and, like a true showman, he himself affected some articles of Arab dress. He rode into the Holy City--where One before had walked--and a wide breach was even made in those ancient walls for a German progress. All this to advertise the might and power of Germany.