NetWorld! What People Are Really Doing on the Internet and What It Means to YouRothman, David H.
General
NetWorld! What People Are Really Doing on the Internet and What It Means to You
Rothman, David H.
Internet
On the Net, however, “_Arbeit Macht Frei_” would find its audience. A
man from Turkey asked for a full demo tape—unavailable—and more songs.
Other Netfolks wrote in from Texas, Florida, and elsewhere in the
States, some of whom said more or less: “You know, wow, I’m a Zappa fan
and I can hear the influence. It’s pretty cool.” The Net, in character,
was blurring distinctions between artists and fans and helping the two
groups mix. “We realized we had something,” Patterson told me. “Like,
‘Jeez, we got these responses to a band that had never played anywhere
and didn’t have a tape out.’ So we started grabbing a couple of our
friends’ bands—like my roommate’s. And we put Rob’s roommate’s band up
there, and we just kind of kept grabbing bands to put up. And slowly
everyone was getting one or two responses to what they had posted. And
we needed a place to actually keep all this music. There were like four
bands maybe at that time.”
Patterson, however, quickly filled up all the disk space available to
him at his commercial Internet provider, Netcom; so he and Lord
contacted their university and asked if they could store the music
there. “Well, it turned out that the guy who was in charge of running
the FTP site was a musician—he was in four bands—and he said, ‘Sure, go
for it.’ And we put his four bands up there.”
The technology would have seemed infuriatingly hard to the world at
large. You couldn’t just hook into the World Wide Web, point and click
your way to the IUMA archives, and choose the song you wanted; no, you
had to do FTP, short for File Transfer Protocol, threading your way
through the big hard drives at Santa Cruz, until you reached the
subdirectory with the music. And then, with most software, you had to
type out the file names. Patterson and Lord didn’t even start out with
postings on Gopher (which, to be grossly simplistic, is a more primitive
version of the Web).
Even back then, however, the two were thinking about the Net equivalent
of album covers or of the J cards that record companies used to tout
cassettes. In other words they didn’t just post files of sound alone.
They also pondered the use of files with pictures that music fans could
download.
“At this point,” Patterson said, “it was still just a fun project. We
didn’t think about making it a money-making venture at that point. We
were just like, you know, ‘Let’s put bands up and see what we can do to
mess with the record industry.’ We had this attitude like, ‘We’ll cut
out waste in the industry.’ At that time there was, like, no press about
us, so we weren’t really vocal, but we had those attitudes. We were kind
of like naive and rebellious.”
Public-domain text, read in full here on John Shaqi.
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