But if your railroad should shut down, unless it should happen to be a
sort of fifth wheel in an unusually competitive territory, the whole
community would suffer tremendously, immediately and permanently, while
any perceptible lowering of the quality of its railroad service brings
instant trouble and discomfort to it. When, as a war measure, the old-time
station-agent, reared in loyalty and tradition to render a real service to
his public, became even for a time the government bureaucrat, the
traveling public quickly realized the difference. And no other one thing
perhaps has done more to render the phrase "government railroad" more
obnoxious to the average American to-day than the conduct toward them of
many railroad employees during the twenty-six months of Federal control.
That the men in control of the Railroad Administration took steps,
well-planned but fairly impotent, to bring about better politeness and
courtesy among the railroad servants is not to be denied. But the problem
was quite beyond them, the distances between the administration offices at
Washington and the men themselves much too far to be efficiently
traversed. Letters and bulletins urging courtesy were puerile. The
railroad rank and file laughed at them. Why courtesy? They were autocrats.
Did not the first director-general himself proclaim that in the earliest
days of his regency at Pueblo and again at El Paso? After such
proclamation these courtesy bulletins were to be regarded as just so much
waste paper.
Blinks and Jinks both know that in their business courtesy comes through
contact. Blinks in his big retail store knows that courtesy is one of the
invaluable and irreplaceable assets of his business. So he not only
preaches it but inspires it through contact, through knowing his
sales-people as well as the rest of his working force personally, and
through trying to help them work out the many little problems that perplex
their lives. Comparatively few--a mere nothing--of Jinks's employees ever
come in personal contact with his customers. Yet he too has found long
since that courtesy pays dividends, plain dollars-and-cents dividends. And
so he too is preaching it, has well-salaried experts, under the title of
social workers, who give their days toward bettering the lot of his
factory family, with the courtesy idea well in the forefront of their
endeavors. Through personal contact the thing is accomplished, and with it
enthusiasm and efficiency--all together the sort of thing that we have
learned to call morale.
Public-domain text, read in full here on John Shaqi.
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