The dainty bit of literature which appeared in connection with the first issue of the program and bulletin, bearing the signature of the president of this association, strong and persuasive as it was dainty, renders unnecessary any introduction by the present chairman to the program of this morning. The topics, as you will note, are attractive, they are in the hands of those competent to speak upon them, they grow out of the forceful keynote address at the initial meeting of this association; like the branches from a tree, they are consistent parts of the whole. We will begin by listening to MR. CARL H. MILAM, secretary of the Indiana public library commission, who will speak on PUBLICITY FOR THE SAKE OF SUPPORT In every community there are scores of intelligent men--men who are well-informed on most subjects--who do not know what the modern public library does, whose conception of it is what might have been expected a generation or two ago. The word "library" to them means such a collection of books as they have in their homes, or the library they used while in college. There is no thought in their minds of the aggressive, civic and educational force that we believe the American public library to be. These men are not found in any one particular class. Business men and public officials may seem to head the list, but there are college professors and presidents, and well educated professional men who are quite as uninformed and indifferent as any others. I could point to dozens of men and women in my own state, high up in educational affairs, and some of whom are officially in close touch with libraries, who do not realize at all what place a public library can hold in community life. Perhaps the best evidence on this proposition, if evidence is needed, is found in the recent books dealing with civic and educational affairs. In many of them the authors speak forcibly and unmistakably in favor of the public library, and exhibit a knowledge of current library practice that is gratifying to the library profession, but there are other books--not few in number--in which the writers show an entire lack of appreciation of the public library movement. It is very easy for us to say, when such a condition is brought to mind, that it is the other fellow's fault, that there is no excuse in these days for anybody's being ignorant of the public library movement. Perhaps that is true; but, for my part, I am inclined to wonder if the fault is not with the librarians themselves. They have been so busy working out their own administrative problems that they have not taken the trouble to keep the public informed on the progress made. They have pushed the establishment of libraries--that has been comparatively easy--but they have not yet, to any very great extent, created a public sentiment that insists enthusiastically on generous appropriations.