Rachel Gray: A Tale Founded on FactKavanagh, Julia
General
Rachel Gray: A Tale Founded on Fact
Kavanagh, Julia
Christian life -- Fiction; London (England) -- Fiction; Poor -- Fiction
And now, alas! fairly began the Teapot's downward course. Every effort of
Richard Jones to rise, only made him sink the deeper. To use a worn out,
though expressive phrase, he stirred heaven and earth to get better tea;
but the spell to conjure it forth was wanting. Jones had very correctly
stated the case to his daughter--he had not credit; he had little or no
cash; what he purchased in small quantities, he bought dear; and he sold
as he bought. And thus, unable to compete with superior, capital and
energy, he declined day by day.
But if he fell, it was not without a struggle. He turned desperate, and
resorted to a desperate expedient; he sold his goods at prime cost, and
left himself without profit. But Jones did not care; all he wanted was to
crush his opponent--that object accomplished, and he once more sole
master of the field, he could make his own price, and gradually retrieve
lost time, and heal the wounds received in the battle.
Business requires a cool head; competition has its limits, beyond which
yawns the bottomless pit of ruin. Jones lost his temper, and with it his
judgment. Not satisfied with the faint change for the better, produced by
the first measure, he impatiently resolved "to settle that Saunders," by
a second and still bolder stroke. He filled his shop-windows with
placards, on which prices were marked, with notes of admiration. He
pressed into his service a dozen of little boys, whose sole business was
to slip bills under doors, and to throw them down areas, or to force them
into the hands of unconscious passengers; and he crowned an these arts by
selling under prime cost.
The customers could not resist this tender appeal to their feelings; they
came back one and all--the Teapot once more was full--the two Teapots
was deserted; and Richard Jones was triumphant.
We profess no particular regard for Joseph Saunders; but we cannot deny
that he played his cruel game skilfully and well. He did not bring down
his prices one farthing. Without emotion he saw his shop forsaken--he
knew his own strength; he knew, too, the weakness of his enemy.
"Oh! It's that dodge you are after," he thought, thrusting his tongue in
his cheek. "Well, then, it has beggared many a man before you; and we
shall see how long you'll keep it up--that's all."
And to whosoever liked to hear, Saunders declared that Mr. Jones was
selling at loss, and that he (Saunders) could not afford to do so; and
was sorry the old man would be so obstinate. "Where was the use, when he
could not go on?"
Public-domain text, read in full here on John Shaqi.
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