Readers and Writers (1917-1921)Orage, A. R. (Alfred Richard)
History
Readers and Writers (1917-1921)
Orage, A. R. (Alfred Richard)
Literature, Modern -- History and criticism
POOR AUTHORS!—Is it a fact that the dearness of literature alone or
mainly restricts its sale? Is it certain that either cheap publication
or (what amounts to the same thing) a generous diffusion of money among
the masses would ensure the success of, let us say, good first novels—in
the present state of public taste? We have had some experience both of
cheapness and of the diffusion of money. Publication was cheap enough
before the war in all conscience. New novels could be brought out for
a shilling. Was it the common experience that the best of them proved
a commercial success? The best of them were nine times out of ten a
commercial failure. And in respect of the diffusion of money, what has
been our experience of the direction in which the diffused money has been
spent? Have the masses accumulated libraries? Have they patronised the
arts? Have they encouraged literature with discriminating taste? Have
they sought out and bought the young authors, the promising writers, the
writers of to-morrow? We know they have done nothing of the kind. The
diffused money has fallen, for the most part, into two sets of hands, the
hands of the ignorant profiteers and the hands of the ignorant masses.
And both classes have neglected literature in favour of sports and furs,
display and amusement. It is idle to pretend that things are other than
they are. We need not necessarily be discouraged by the fact, but it is
necessary to recognise the facts. And the facts in the present case
are that the people who have the money (much or little) do not care a
shilling for literature and accept no responsibility for its existence.
Their _excuse_ for the moment is that literature is too dear; but it
would be all the same if it were cheap. I have never observed that rich
or poor have complained that their sports and amusements are too dear.
Nobody appeals to cinema-proprietors or yachting entrepreneurs to pity
their clients and ruin themselves commercially. When the public wants
literature as much as it wants to be entertained, there will be no need
for anybody’s charity.
Public-domain text, read in full here on John Shaqi.
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