S. Hurok Presents; A Memoir of the Dance WorldHurok, Sol
History
S. Hurok Presents; A Memoir of the Dance World
Hurok, Sol
Ballet -- History
In the meantime, some ballet companies and an opera company began to
receive C. E. M. A. support. The Sadler’s Wells Opera Company and
Sadler’s Wells Ballet Company, for instance, began their association
with C. E. M. A. in 1943. C. E. M. A. was also interested in plans
stirring in 1944 and 1945 to reclaim the Royal Opera House, Covent
Garden, as a national center for ballet and opera. I have pointed out
how this great theatre in London, with a history dating back to the
eighteenth century, was leased in 1944 by the international music firm
of Boosey and Hawkes, who, in turn, rented it to the newly formed Covent
Garden Opera Trust. The Trust, an autonomous body whose original
chairman was Lord Keynes, is a non-profit body which devotes any profits
it may make to Trust projects. Late in 1949, H. M. Ministry of Works
succeeded Boosey and Hawkes as lessees, with a forty-two-year lease.
The Arts Council, in taking over from C. E. M. A., inherited C. E. M.
A.’s interest in using Covent Garden for national ballet and opera. The
Council granted Covent Garden £25,000 ($70,000) for the year ended 31
March, 1946, and £55,000 ($154,000) for the following year. At the same
time, it was granting Sadler’s Wells Foundation £10,000 ($28,000) and
£15,000 ($42,000) in those years.
The Covent Garden Opera Trust, in the meantime, had invited the Sadler’s
Wells Ballet to move to Covent Garden from their famous ballet center,
Sadler’s Wells. This it did, early in 1946, leaving behind another
company called the Sadler’s Wells Theatre Ballet. Ninette de Valois
continued to direct both groups.
It was a year later the Covent Garden Opera Company gave its first
presentation under the Covent Garden Opera Trust, and the two chief
Covent Carden companies, opera and ballet, were solidly settled in their
new home.
The Trust continues to receive a grant from the Arts Council (£145,000
[$406,000] in 1949-1950), and it pays the rent for the Opera House and
the salaries and expenses of the companies. So far as the ballet company
is concerned, the Sadler’s Wells Ballet pretty well pays its own way,
except for that all-besetting expense in ballet, the cost of new
productions. The opera company requires relatively more support from the
Trust grant, as it has re-staged and produced every opera afresh, not
using any old productions. Moreover, the attendance for ballet is
greater than that for opera.
The aim of Covent Garden and its Administrator, David Webster, is to
create a steady audience, and to appeal to groups that have not hitherto
attended ballet and opera, or have attended only when the most brilliant
stars were appearing. Seats sell for as little as 2s 6d (35¢), rising to
26s 3d ($3.67) and the ballet-and-opera-going habit has grown noticeably
in recent years. It is interesting to note the audience for opera
averaged eighty-three per cent capacity, and for the ballet ninety-two
per cent.
Public-domain text, read in full here on John Shaqi.
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