Secret remedies : $b What they cost and what they containBritish Medical Association
Science
Secret remedies : $b What they cost and what they contain
British Medical Association
Patent medicines
Application for the “Treatment” brought a box containing 42 tablets,
a copy of the booklet mentioned above, and a letter and form for
particulars. A few extracts will suffice to show what was claimed and
the methods adopted.
From the booklet:
Different cases vary so much that the same treatment is
never exactly suited to any two cases. Moreover, the
treatment has to be modified as the patient progresses,
the condition of the individual being periodically
allowed for.... I wish to make it perfectly clear that
not only do I offer every client the full benefit
of practically a life-study of the whole subject of
corpulence, but that I _guarantee_ to effect a
cure of every case I take up.
There are no “ifs” and “buts” about my promises to my
patients. I undertake to reduce corpulence by rational
individual treatment in each and every case entrusted
to me, and I undertake to promise (_sic_) that my
treatment is in no way weakening, that it is permanent,
and also that it has absolutely no ill effects.
From the first letter:
One of the Tablets should be taken after each of the
three chief meals of the day for the next fortnight. I
suggest that if convenient you weigh yourself before
beginning the course, and again in fourteen days’ time,
with the same scales and in the same clothes. You will
find you have lost weight, while improving in your
general condition.... My course of Treatment lasts a
month except in unusual cases. The tablets I have sent
you for the first fortnight will at once put a stop
to the fat-forming habit of the body; these tablets
are taken during the first fortnight in all cases,
and while excellent results follow even in this brief
period, they need to be followed up from the fifteenth
day by additional and different remedies, adapted to
each individual case.
In order to prepare this part of your Treatment I
shall need to have before me full particulars of your
case, which you can easily give me by filling up the
Consultation Form enclosed herewith....
My fee for a month’s course of Treatment is one guinea,
but you will see that I have given you credit for the
first fortnight’s Treatment sent you herewith, because
this is free in accordance with my offer through the
Press. This means that by sending at once you can
have one month’s complete treatment for half cost. To
secure this concession you must, however, send me the
Consultation Form filled up, and remittance for 10s.
6d. in time to continue your Treatment on the fifteenth
day, and I must have at least three clear days in
which to consider your case and prepare and post your
Treatment to reach you in time.
Public-domain text, read in full here on John Shaqi.
Reviews
Reviews
No reviews yet
Be the first to share your thoughts on this work.
Elsewhere in the archive
Join the Discussion
Join the discussion
Sign in to leave a comment or review.
Sign InorCreate an account