But the editorial page was still peculiarly his own, and with that
clarity of view which he never permitted personal considerations to
prejudice, Banneker perceived that it was falling below pitch. Or,
rather, that, while it remained static, the rest of the paper, under the
stimulus of Severance, Capron, Sheffer, and, in the background but
increasingly though subtly assertive, Marrineal, had raised its level of
excitation. Change his editorials he would not. Nor was there need; the
response to them was too widespread and fervent, their following too
blindly fanatic, the opposition roused by them too furious to permit of
any doubt as to their effectiveness. But that portion of the page not
taken up by his writings and the cartoon (which was often based upon an
idea supplied by him), was susceptible of alteration, of keying-up.
Casting about him for the popular note, the circus appeal, he started a
"signed-article" department of editorial contributions to which he
invited any and all persons of prominence in whatever line. The lure of
that universal egotism which loves to see itself in the public eye
secured a surprising number of names. Propagandists were quick to
appreciate the opportunity of The Patriot's wide circulation for
furthering their designs, selfish or altruistic. To such desirables as
could not be caught by other lures, Banneker offered generous payment.
It was on this latter basis that he secured a prize, in the person of
the Reverend George Bland, ex-revivalist, ex-author of pious stories for
the young, skilled dealer in truisms, in wordy platitudes couched
largely in plagiarized language from the poets and essayists, in all the
pseudo-religious slickeries wherewith men's souls are so easily lulled
into self-satisfaction. The Good, the True, the Beautiful; these were
his texts, but the real god of his worship was Success. This, under the
guise of Duty ("man's God-inspired ambition to be true to his best
possibilities"), he preached day in and day out through his "Daily Help"
in The Patriot: Be guided by me and you will be good: Be good and you
will be prosperous: Be prosperous and you will be happy. On an adjoining
page there were other and far more specific instructions as to how to be
prosperous and happy, by backing Speedfoot at 10 to 1 in the first race,
or Flashaway at 5 to 2 in the third. Sometimes the Reverend Bland
inveighed convincingly against the evils of betting. Yet a cynic might
guess that the tipsters' recipes for being prosperous and happy (and
therefore, by a logical inversion, good) were perhaps as well based and
practical as the reverend moralist's. His correspondence, surest
indication of editorial following, grew to be almost as large as
Banneker's. Severance nicknamed him "the Oracle of Boobs," and for short
he became known as the "Booblewarbler," for there were times when he
burst into verse, strongly reminiscent of the older hymnals. This he
Public-domain text, read in full here on John Shaqi.
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