It is not enough, however, that a lecturer be free. He must have something fresh to say, or a fresh and attractive way of saying that which is not altogether new. Individuality, and a certain personal quality which, for lack of a better name, is called magnetism, are also essential to the popular lecturer. People desire to be moved, to be acted upon by a strong and positive nature. They like to be furnished with fresh ideas, or with old ideas put into a fresh and practical form, so that they can be readily apprehended and appropriated. And here comes the grand difficulty which every lecturer encounters, and over which so many stumble into failure,--that of interesting and refreshing men and women of education and culture, and, at the same time, of pleasing, moving, and instructing those of feebler acquirements or no acquirements at all. Most men of fine powers fail before a popular audience, because they do not fully apprehend the thing to be done. They almost invariably write above the level of one half of their audience, and below the level of the other half. In either event, they fail, and have the mortification of seeing others of inferior gifts succeed through a nicer adaptation of their literary wares to the wants of the market. Much depends upon the choice of a subject. If that be selected from those which touch universal interests and address common motives, half the work is done. A clear, simple, direct style of composition, apt illustration, (and the power of this is marvellous,) and a distinct and pleasant delivery, will do much to complete the success.