The Behavior of Crowds: A Psychological StudyMartin, Everett Dean
Science
The Behavior of Crowds: A Psychological Study
Martin, Everett Dean
Crowds
Between the crowd's professed belief and the things which it puts into
practice there is a great chasm. Yet the fiction is uniformly maintained
that the things done are the correct and faithful application of the
great principles to which the crowd is devoted. We saw in our study of
crowd-ideas in general that such ideas are not working programs, but are
screens which disguise and apparently justify the real unconscious
motive of crowd-behavior. The crowd secures its control, first, by
proclaiming in the most abstract form certain generally accepted
principles, such as freedom, righteousness, brotherly love--as though
these universal "truths" were its own invention and exclusive monopoly.
Next, certain logical deductions are made from these principles which,
when carried to their logical conclusions regardless of fact or the
effect produced, make the thing which the crowd really wants and does
appear to be a vindication of the first principles. It is these
inferences which go to make up the conscious thinking or belief of the
crowd. Thus in the revolutionary convention in France all agree to the
principles of Liberty, Equality, and Fraternity. Fidelity to these
principles would to a non-crowd mean that the believer should not try to
dictate to his fellows what they must believe and choose, that he would
exercise good will in his dealings with them and show them the same
respect which he wished them to have for himself. But the crowd does not
understand principles in this manner. Do all agree to the great slogan
of the revolution? Well, then, fidelity to Liberty, Equality, and
Fraternity demands that the enemies of these principles and the crowd's
definition of them be overthrown. The Mountain is the truly faithful
party, hence to the guillotine with the Gironde. This chasm between
crowd faith and crowd practice is well illustrated in the case of those
Southern patriots in America who were ready to fight and die for the
rights of man as expressed in the Declaration of Independence, but
refused to apply the principle of the inalienable rights of all men to
their own black slaves. Or, again in the case of nineteenth-century
capitalism, liberty must be given to all alike. Liberty means equal
opportunity. Equal opportunity means free competition in business. Free
competition exists only where there is an "incentive"; hence the
investor must be encouraged and his gains protected by law. Therefore
anti-capitalistic doctrines must be suppressed as subversive of our free
institutions. Immigrants to whom for a generation we have extended the
hospitality of our slums and labor camps, and the opportunity of freely
competing with our well-intrenched corporations, must be made to feel
their ingratitude if they are so misguided as to conclude, from the fact
that hundreds of leading radicals have been made to serve jail
sentences, while after thirty years of enforcing the antitrust law not a
Public-domain text, read in full here on John Shaqi.
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