France rejoices, however, in the possession of a succession of more
or less avowedly Socialist Governments which govern or try to govern
the country on fatherly lines, and the French Government on the one
hand, and the judicial authorities on the other, began to look with
suspicion and alarm on Rochette’s increasing prosperity. The Bourse,
too, began to become suspicious of Rochette’s success, and an opinion
began to gain ground that sooner or later his rocket-like flight into
the regions of high finance would be followed by one of those crashing
stick-like falls, by one of those disastrous _krachs_ of which so many
have been chronicled during the last century in all great capitals. It
was towards the end of February or the beginning of March 1908, that
Rochette made his big mistake. He attacked the _Petit Journal_, one
of the biggest and most influential newspapers in France. Rochette
made this attack on the _Petit Journal_ and on its managing director
Monsieur Prevet, a member of the Senate, because he had a very definite
object in view. Rochette’s companies appealed to the imagination and to
the pockets of the small investor, and the small investor in France is
not a regular reader of financial newspapers, which he neither trusts
nor understands.
These small financial newspapers are legion, but although Rochette
undoubtedly had numbers of them at his disposal he realized that a
paper more generally read and appealing more directly to the people he
wanted to touch was necessary to his ambitions, and to the greater and
wider success for which he was working. He made up his mind, therefore,
to obtain control of the _Petit Journal_, a newspaper which is sold
all over France in every town, in every village, and in every hamlet,
and which, though it no longer enjoys the largest circulation of any
newspaper in France, was one of the two newspapers most suitable for
his purpose and the only one of the two which he had any chance at all
of getting. In order to obtain control of the _Petit Journal_, Rochette
set to work with tactics which were characteristic of the astuteness
and the utter lack of scruple of the man. He issued circulars which he
had printed in enormous quantities, forwarded them to every shareholder
of the _Petit Journal_, and scattered them broadcast, elsewhere. In
this circular, which was issued in view of the next general meeting of
the shareholders of the paper, a meeting which was to be held on April
5, 1908, Rochette painted the financial position of the _Petit Journal_
in the blackest possible colours, stating without the slightest
reference to truth, that the paper as a property was in a very bad way,
and advising shareholders to sell their shares.
Public-domain text, read in full here on John Shaqi.
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