The Century Illustrated Monthly Magazine (May 1913): Vol. LXXXVI. New Series: Vol. LXIV. May to October, 1913Various
History
The Century Illustrated Monthly Magazine (May 1913): Vol. LXXXVI. New Series: Vol. LXIV. May to October, 1913
Various
Periodicals
Mr. Edison first showed the world his completed invention at the
world’s fair in Chicago in 1893; but it was nearly 1900 before this
infant industry could be said to be fairly started, though one
enterprising manager had a regular place of exhibition as early as
1894. Two years ago it was estimated that in a single year the country
paid over a hundred million dollars in admissions. There are no
definite figures available, though the census officials contemplate
gathering such statistics this year. It is probably safe, however,
to place the present revenue from admissions at close to two hundred
million dollars.
[Illustration: From a photograph, copyright by The Biograph Co.
TABLEAU: THE DEPARTURE OF ENOCH ARDEN]
The Department of Justice, which has recently instituted action for
alleged combination of the ten leading film-makers of the country,
states that the total of pictures printed by these ten leading
companies, which handle between seventy and eighty per cent. of the
country’s business, fill between 2,500,000 and 3,000,000 feet of film
every week. This means between 25,000 and 30,000 miles of pictures
annually.
[Illustration: From a photograph, copyright by The Biograph Co.
SCENE FROM “THE LAST DROP OF WATER.” AN ATTACK BY HOSTILE INDIANS IN
THE DESERT]
[Illustration: By permission of the Jungle Film Company. From a
photograph, copyright by Paul J. Rainey
BEAR-HOUNDS PURSUING A CHETAH (FROM THE LIFE)]
There is an ever-increasing demand for films, and many manufacturers
are kept busy. From an original film about two hundred positives are
usually reproduced and sent broadcast to the forty-five distributing
agencies of the general company, which do the work formerly done by
about one hundred and fifty independent exchanges in the various
cities of the country. The reels were formerly sold; but are now leased
to various theaters. Dates of exhibition are arranged with as much care
and business acumen as are the great plays of the stage.
[Illustration: From a photograph, copyright by the Famous Players Film
Co.
SARAH BERNHARDT AS QUEEN ELIZABETH SIGNING THE DEATH WARRANT OF THE
EARL OF LEICESTER]
The larger places attempt to have one “first-night” reel among the
several shown at every performance. The reels usually rent to the
exhibitor for from $20 to $25 for the first night, the price being
scaled down each succeeding night about twenty per cent., until finally
the rent is as low as a dollar a night. Hence a reel may travel every
day, much the same as a theatrical troop in visiting small cities. The
writer once had occasion to trace one of the Edison films, known as
“Target Practice of the Atlantic Fleet.” The exchange had a complete
schedule of just where this film would be shown for three weeks. It had
been shown in several places in Washington, where it was scheduled to
return, but was then in Richmond, Virginia, and was billed to appear
the next day in Frederick, Maryland.
Public-domain text, read in full here on John Shaqi.
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