One swift, suspicious glance Ellis cast upon his superior, but Hal's
face was candor itself. "Well, no," he admitted. "Perhaps it isn't as
bad in some cities. The trouble here is that all the papers are
terrorized or bribed into silence. Until we began hitting out with our
little shillalah, nobody had ever dared venture a peep of disapproval.
So, business got to thinking it could do as it pleased. You can't really
blame business much. Immunity from criticism isn't ever good for the
well-known human race."
Hal took the matter of the "Sewing Aid" swindle home with him for
consideration. Hitherto he had considered advertising only as it
affected or influenced news. Now he began to see it in another light, as
a factor in itself of immense moral moment and responsibility. It was
dimly outlined to his conscience that, as a partner in the profit, he
became also a partner in the enterprise. Thus he faced the question of
the honesty or dishonesty of the advertising in his paper. And this is a
question fraught with financial portent for the honorable journalist.
CHAPTER XXII
PATRIOTS
Worthington's Old Home Week is a gay, gaudy, and profitable institution.
During the six days of its course the city habitually maintains the
atmosphere of a three-ringed circus, the bustle of a county fair, and
the business ethics of the Bowery. Allured by widespread advertising and
encouraged by special rates on the railroads, the countryside for a
radius of one hundred miles pours its inhabitants into the local
metropolis, their pockets filled with greased dollars. Upon them
Worthington lavishes its left-over and shelf-cluttering merchandise, at
fifty per cent more than its value, amidst general rejoicings. As Festus
Willard once put it, "There is a sound of revelry by night and larceny
by day." But then Mr. Willard, being a manufacturer and not a retailer,
lacks the subtler sympathy which makes lovely the spirit of Old Home
hospitality.
This year the celebration was to outdo itself. Because of the centennial
feature, no less a person than the President of the United States, who
had spent a year of his boyhood at a local school, was pledged to
attend. In itself this meant a record crowd. Crops had been good locally
and the toil-worn agriculturist had surplus money wherewith to purchase
phonographs, gold teeth, crayon enlargements of self and family, home
instruction outfits for hand-painting sofa cushions, and similar prime
necessities of farm life. To transform his static savings into dynamic
assets for itself was Worthington's basic purpose in holding its gala
week. And now this beneficent plan was threatened by one individual, and
he young, inexperienced, and a new Worthingtonian, Mr. Harrington
Surtaine. This unforeseen cloud upon the horizon of peace, prosperity,
and happiness rose into the ken of Dr. Surtaine the day after the
appearance of the sewing-girl editorial.
Public-domain text, read in full here on John Shaqi.
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