The Complete Works of Brann, the Iconoclast — Volume 01Brann, William Cowper
General
The Complete Works of Brann, the Iconoclast — Volume 01
Brann, William Cowper
Brann, William Cowper, 1855-1898; Essays; Reformers
educational hopper, and hire some gabby-Holofernes from
God knows where to manipulate the mill. It was a time
when men considered qualified to teach declined to waste
effort on numskulls, no matter whose brats they
might be. It was a time when the fame of a great, the
honor of a good and the infamy of a bad man were shared
by their preceptors. Those were the days of individualism
which President Winston so much deplores--the era which
fashioned those men whom the world for twenty centuries
has been proud to hail as masters. As the doctors have
decided that all human frailties are but diseases, I do not
despair of our 'varsity president. Some Theodorus may yet
arise to "purge him canonically with Anticryan hellebore,"
and thus clear out the perverse habit of his brain and make
him a man of as goodly sense as the rejuvenatedGargantua.
* * *
PUFFERY OF THE PRESS.
The "able editor" is perhaps the only quack doctor extant
who greedily swallows his own medicine and foolishly
imagines that it does him good.
Puffery is the "able editor's" invariable prescription, no
matter whether the patient be a moss-grown town, a
broken-down political roue--the victim of early
indiscretions--or a Cheap-John merchant suffering the first
paroxysms of financial dissolution. Although he knows how
his medicine is made,--knows that it is a nauseous
compound of rank hypocrisy and brazen mendacity--he
actually believes that, if taken in liberal doses, it is potent
to cure commercial paralysis or put new life into a political
corpse. When the first experiment fails to prove
satisfactory, instead of changing the treatment he doubles
the dose.
Public-domain text, read in full here on John Shaqi.
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