The Evening Post: A Century of JournalismNevins, Allan
History
The Evening Post: A Century of Journalism
Nevins, Allan
New York post
Yet the vocation of a newspaper editor is a useful and
indispensable, and, if rightly exercised, a noble vocation. It
possesses this essential element of dignity--that they who are
engaged in it are occupied with questions of the highest importance
to the happiness of mankind. We cannot see, for our part, why it
should not attract men of the first talents and the most exalted
virtues. Why should not the discussions of the daily press demand
as strong reasoning powers, as large and comprehensive ideas, as
profound an acquaintance with principles, eloquence as commanding,
and a style of argument as manly and elevated, as the debates of
the Senate?
Once established in full charge of the _Evening Post_, with a capable
lieutenant, he was able to make rapid, far-reaching, and profitable
improvements in the form of the journal. In 1829 it was still closely
akin to the _Evening Post_ of 1801--four pages of six columns each,
much smaller than newspaper pages of to-day, dingily printed and
ineffectively made up. When he left for Europe five years later
the four pages had seven columns each, and were much larger than
present-day pages--great blanket papers. Old John Randolph of Roanoke
wrote Bryant complaining that these expansive sheets crinkled so
badly in the mail that he had to have his housekeeper iron them out.
But the results of the enlargement were an enhanced revenue from
advertisements, and a rise of the subscription list, at $10 a year,
above 2,000. In 1834 the management boasted that the journal had never
been in a more prosperous condition, and that not three other papers in
the city were so productive. The whole number of employees, including
those in the mechanical departments, was then thirty.
Public-domain text, read in full here on John Shaqi.
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