The Goose-step: A Study of American EducationSinclair, Upton
History
The Goose-step: A Study of American Education
Sinclair, Upton
Education -- United States; Universities and colleges -- United States
When President Hall resigned, the plutocracy of Worcester perceived that
their chance had come. They arranged for the president of Clark College
to resign at the same time, and they cast about for some man of their
own type to take charge of both institutions. The selection was made by
Mr. Thurber, business manager of Ginn & Company; and again I don’t know
whether I should describe it as “honest” or “dishonest” graft. One of
the principal “lines” of Ginn & Company is the Frye-Atwood elementary
school geographies, which are handsomely illustrated, and have been sold
to the extent of over half a million copies to school boards throughout
the United States. The author of these books was a professor of
geography, first at the University of Chicago, then at Harvard. It
occurred to Mr. Thurber what an admirable thing it would be, if, instead
of advertising these geographies as written by a professor at Harvard,
he could advertise them as written by the president of Clark University!
Also if he could use Clark University as a place for tea-parties to
entertain visiting delegations of school superintendents and teachers
desirous of meeting the distinguished author of Ginn & Company’s leading
“line”!
Of course I don’t mean literally “tea-parties”; in the educational world
these publicity enterprises proceed under the decorous title of Summer
Schools. Elaborate advertising campaigns are undertaken, the praises of
this or that particular “line” are seductively set forth, and the
schoolmarms flock from all over the United States—likewise the
principals and the high-up superintendents—and they meet the
distinguished authors of school books, and listen to their patriotic
eloquence, and go home singing the wonders of the various “lines.” Then
when the new orders are placed for text-books, the enterprising salesmen
are on hand to get the business.
Public-domain text, read in full here on John Shaqi.
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