The great diamond hoax : $b and other stirring incidents in the life of Asbury HarpendingHarpending, Asbury
History
The great diamond hoax : $b and other stirring incidents in the life of Asbury Harpending
Harpending, Asbury
Brannan, Sam, 1819-1889; California -- History; Latter Day Saint churches -- California; Mines and mineral resources -- California
Many times I had learned to have a deep respect for printer’s ink. I
had seen it make history, change fortune, influence the thought of
great bodies of people, prove a mighty instrument for good or ill.
Without the least desire to be disrespectful to the present, I have a
strong impression that the journalism of fifty years ago had a wider
dominion over the minds of its readers than the modern school. I
cannot say that this was always for the best. Men had a blind devotion
to their pet newspapers that amounted to something very much akin to
bigotry. Such newspapers were the final authority on everything from
religion to politics, and everyone who questioned their opinions,
politics or statements had a fair prospect for a fight. Thus when an
editor fell into some grievous error he was certain to pull nearly all
of his subscribers into the same abyss.
So I realized that to have any influence in my new place of business,
to attack the power of Baron Grant, now bitterly antagonistic in every
way, and to offset the Emma mine fraud, I must have a personal organ.
For this purpose, I established a financial weekly paper known as the
London Stock Exchange Review. It was issued, for apparent reasons,
ostensibly by a brokerage firm, but it was an open secret that the
publication was mine. I engaged an able editor-in-chief, and directed
him to employ the best financial writers in England, giving each his
proper department, such as railroad securities, industrial, mining
shares, foreign and domestic loans and the like. I retained a page for
which I furnished material hot enough to burn holes in an asbestos
blanket. The page was devoted to the Emma mine and Baron Grant.
The Stock Exchange Review was a breezy, well-written sheet, full of
valuable information to investors, put together in an attractive,
readable form. I had set aside £6,000 to pay the losses of the venture.
Much to my surprise and pleasure, it proved a money-maker from the
start. The style was such a departure from the ordinary dry-as-dust
publications of its kind that it made a hit on the street with the
first issue. The price was a shilling, but often big premiums were
offered when it came out with an extra seasoning of tabasco.
Public-domain text, read in full here on John Shaqi.
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