the fortieth thousand: thirty nine thousand red air-balls had already taken flight in the warm atmosphere of the shop, a perfect cloud of red air-balls which were now floating from one end of Paris to the other, bearing upwards to the sky the name of The Ladies' Paradise! Five o'clock struck. Of all the ladies, Madame Marty and her daughter were the only ones to remain, in the final throes of the day's sales. Although ready to drop with fatigue she could not tear herself away, being retained by so strong an attraction that although she needed nothing she continually retraced her steps, scouring the departments with insatiable curiosity. It was the moment in which the throng, goaded on by puffery, completely lost its head; the sixty thousand francs paid to the newspapers, the ten thousand bills posted on the walls, the two hundred thousand catalogues distributed all over the world, after emptying the women's purses, left their minds weakened by intoxication; and they still remained shaken by Mouret's inventions, the reduction of prices, the "returns," and the endless gallantries. Madame Marty lingered before the various "proposal" stalls, amidst the hoarse cries of the salesmen, the clink of the pay-desks, and the rolling of the parcels sent down to the basement; she again traversed the ground floor, the linen, silk, glove and woollen departments; she again went upstairs, yielding to the metallic vibrations of the hanging staircases and flying-bridges; she returned to the mantle, under-linen, and lace departments; she even ascended to the second floor, to the heights of the bedding and furniture galleries; and on all sides the employees, Hutin and Favier, Mignot and Liénard, Deloche, Pauline and Denise, nearly dead with fatigue, were making a final effort, snatching victories from the last fever of the customers. This fever had gradually increased since the morning, like the intoxication emanating from all the tumbled stuffs. The crowd flared under the fiery glare of the five o'clock sun. Madame Marty now had the animated nervous face of a child after drinking pure wine. Arriving with clear eyes and fresh skin from the cold of the street, she had slowly burnt both sight and complexion, by the contemplation of all that luxury, those violent colours, whose everlasting gallop irritated her passion. When she at last went away, after saying that she would pay at home, terrified as she was by the amount of her bill, her features were drawn, and her eyes dilated like those of a sick person. She was obliged to fight her way through the stubborn crush at the door, where people were almost killing each other, amidst the struggle for bargains. Then, when she got into the street, and again found her daughter, whom she had lost for a moment, the fresh air made her shiver, and she remained quite scared, her mind unhinged by the neurosis to which the great drapery establishments give birth.