Department stores -- Fiction; Paris (France) -- Fiction; Seduction -- Fiction; Women sales personnel -- Fiction
She went out, and her black silk dress, in rustling against the door,
made a noise like that of a snake wriggling through brushwood. The
baron at once manœuvred to carry Mouret off, leaving the ladies to
Bouthemont and Vallagnosc. Then they stood talking before the window
of the other room in a low tone. A fresh affair was in question.
For a long time past Mouret had cherished a desire to realize his
former project, the invasion of the whole block of building from
the Rue Monsigny to the Rue de la Michodière and from the Rue
Neuve-Saint-Augustin to the Rue du Dix-Décembre, by The Ladies'
Paradise. Of this enormous square there still remained a large plot
of ground fronting the last named street, which he had not acquired;
and this sufficed to spoil his triumph, he was tormented by a desire
to complete his conquest, to erect there a sort of apotheosis, a
monumental façade. As long as his principal entrance should remain in
the Rue Neuve-Saint-Augustin, in a dark street of olden Paris, his work
would be incomplete, deficient in logic. He wished to set it up face to
face with new Paris, in one of those modern avenues through which the
busy multitude of the end of the nineteenth century passed in the full
glare of the sunlight. He could imagine it dominating, imposing itself
as the giant palace of commerce, casting even a greater shadow over
the city than the old Louvre itself. But hitherto he had been baulked
by the obstinacy of the Crédit Immobilier, which still clung to its
first idea of building a rival establishment to the Grand Hôtel on the
site in question. The plans were ready, they were only waiting for the
clearing of the Rue du Dix-Décembre to begin digging the foundations.
At last, however, by a supreme effort, Mouret had almost convinced
Baron Hartmann.
"Well!" the latter began, "we had a board-meeting yesterday, and I came
to-day, thinking I should meet you, and wishing to keep you informed.
They still resist."
The young man allowed a nervous gesture to escape him. "But it's
ridiculous. What do they say?"
"Dear me! they say what I have said to you myself, and what I am still
inclined to think. Your façade is only an ornament, the new buildings
would only increase the area of your establishment by about a tenth,
and it would be throwing away immense sums on a mere advertisement."
At this, Mouret burst out. "An advertisement! an advertisement! In any
case this one would be in stone, and outlive all of us. Just consider
that it would increase our business tenfold! We should see our money
back in two years. How can ground be lost if it returns you an enormous
interest! You will see what crowds we shall have when our customers are
no longer obliged to struggle through the Rue Neuve-Saint-Augustin,
but can pass freely down a thoroughfare broad enough for six carriages
abreast."
Public-domain text, read in full here on John Shaqi.
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