“She is working with a development of the purpose of production, which is the foundation that underlay her work there. She is producing force by developing the undeveloped producers.” Probably the most specific information yet received by any of our small group concerning the practical application of these principles to the affairs of our plane, came through Maynard Holt. “My work lies principally with business men on your plane,” he said, one day, to a family connection. “We are much concerned about the lack of co-operation among persons of constructive tendencies, and my own job is to apply this force we cannot fully explain to you, in any way that will influence men or women toward co-operation. Sometimes we use it to suggest a new idea. Sometimes we use it to so direct apparently consequential circumstances and events that the person we wish to influence gets an object lesson.” In support of this is a statement of his made in April. While writing a long message, most of which was intimately personal, he indicated his interest in business conditions, and urged a greater and more far-seeing co-operation among business men. In the midst of a sentence the pencil stopped, creating a long delay. Failing, after repeated efforts, to transmit the word he had attempted, he drew a series of singularly uniform arches across the whole width of the paper. After puzzling over it a moment, I drew a line above the arches, and said, perceiving no significance in the symbol: “That looks like a viaduct.” “That’s what I mean,” he resumed, vigorously, and proceeded with an elaboration of his theme, comparing co-operation to a viaduct. “In the end, the forces for progress will cross to all lands by that viaduct,” he continued, “and those who balk and refuse it will be diverted and delayed by following old paths through the tortuous chasm of competitive destruction. Not that we discourage competition. The individual organization, like the individual man, must follow its purpose and develop its force, but ... competition at its best is entirely friendly and constructive. Boys have it taught them in the simplest form in college sports. There it is personal, but co-operative in the development of college spirit. Each man does his best for himself and his own record, but loyally and cheerfully supports against opposing forces the more successful man who is of his own group. With increasing responsibilities, temptations and difficulties increase, but experience should bring ability to meet them. The code of school and college forces may be developed and applied to business and productive forces. This is the first application of college training to competitive business.”