That probably is true of the average reader of American magazines. He has his favorite authors but he doesn’t want too much of any of them. I think Peter B. Kyne, James Oliver Curwood, Fannie Hurst, Ben Ames Williams, and Frank R. Adams are doing the best work of any magazine writers of to-day, but I feel quite sure that a magazine filled with their work and only their work, month after month, would become a bore. Each one of these writers is a friend of mine; yet, I am quite sure, neither they nor I would enjoy talking together every evening for a year. I find that I am the average American in virtually everything; that I like what he likes without stopping to find out why; and I believe, too, that there is no reading too good for the American public--that there is nothing real and worth while that is “over his head.” RAY LONG. _Cosmopolitan._ _Good Housekeeping._ _Harper’s Bazar._ _Hearst’s Magazine._ 119 West 40th Street, New York City. THE COUNTRY GENTLEMAN The _Country Gentleman_ addresses a class of readers whose interests are keyed to country life and the industry of agriculture. This field is big enough to include more than half of the nation’s population. Our editorial problem is not one of tying in narrowly to scientific discussions of only the growing phases of farming but ranges throughout the innumerable business and social problems of the American country-side. It is our aim to discuss everything that should help to broaden the farmer’s vision of his own problems and also of all interrelated problems that help to make him a vital factor as a citizen of the United States. In presenting fiction, we aim, so far as possible, to confine the themes to country life and the open spaces of the world outdoors. We eschew jazzily up-to-date urbanized fiction, sex novels, the eternal triangle and the purely psychologic story. Naturally we will always give a preference to fiction related to farming by first-class writers who are thoroughly familiar with farming. It is our feeling that the American farmer is interested in everything that has any contact with country life. Hunting and fishing and outdoor adventure are his life-long sports. He has a deep and genuine affection for animals that serve him. He manifests a very live interest in stories that deal with his marketing problems, and his ever-pressing problem of financing his business. He has an alert interest in his schools, his newspapers, in local, state and national government. He enjoys character studies and has a vastly sharper sense of humor than he is commonly credited with. Likewise he is a shrewd critic and quickly resents the sort of attempted slurs that are so frequently made upon rural folk by those who are wholly ignorant of farming.