There is a section of London, which in 1847 had 2000 inhabitants, one
butcher's shop, two bakers' shops, and seventeen beer-houses. The total
cost of the spirits and beer consumed in the United Kingdom was, in
1848, estimated at £65,000,000, a sum greater, by several millions,
than the whole revenue of the government. The inimitable Dickens has
given us a vivid sketch of a London gin-palace and its attendants. He
says—
"The extensive scale on which these places are established,
and the ostentatious manner in which the business of even the
smallest among them is divided into branches, is most amusing.
A handsome plate of ground glass in one door directs you 'To
the Counting-house;' another to the 'Bottle Department;' a
third to the 'Wholesale Department,' a fourth to the 'Wine
Promenade;' and so forth, until we are in daily expectation
of meeting with a 'Brandy Bell,' or a 'Whisky Entrance.' Then
ingenuity is exhausted in devising attractive titles for the
different descriptions of gin; and the dram-drinking portion of
the community, as they gaze upon the gigantic black and white
announcements, which are only to be equalled in size by the
figures beneath them, are left in a state of pleasing hesitation
between 'The Cream of the Valley,' 'The Out and Out,' 'The No
Mistake,' 'The Good for Mixing,' 'The real Knock-me-down,' 'The
celebrated Butter Gin,' 'The regular Flare-up,' and a dozen other
equally inviting and wholesome _liqueurs_. Although places of
this description are to be met with in every second street, they
are invariably numerous and splendid in precise proportion to the
dirt and poverty of the surrounding neighbourhood. The gin-shops
in and near Drury-lane, Holborn, St. Giles's, Covent-garden, and
Clare-market, are the handsomest in London. There is more of
filth and squalid misery near those great thoroughfares than in
any part of this mighty city.
"We will endeavour to sketch the bar of a large gin-shop, and its
ordinary customers, for the edification of such of our readers as
may not have had opportunities of observing such scenes; and on
the chance of finding one well suited to our purpose we will make
for Drury-lane, through the narrow streets and dirty courts which
divide it from Oxford street, and that classical spot adjoining
the brewery at the bottom of Tottenham-court-road, best known to
the initiated as the 'Rookery.'
Public-domain text, read in full here on John Shaqi.
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