Die-sinking is the art of preparing dies for stamping coins, buttons, medallions, jewelry, fittings, etc. The steel for the manufacture of dies is carefully selected, forged at a high heat into the rough die, softened by careful annealing, and then handed over to the engraver. After the engraver has worked out the design in intaglio the die is put through the operation of hardening, after which, being cleaned and polished, it is called a “matrix.” This is not, however, generally employed in multiplying impressions, but is used for making a “punch” or steel impression for relief. For this purpose another block of steel of the same quality is selected, and, being carefully annealed or softened, is compressed by proper machinery upon the matrix until it receives the impression. When this process is complete the impression is retouched by the engraver, and hardened and collared like the matrix. Any number of dies may now be made from this punch by impressing upon it plugs of soft steel. The Story in the Making of a Magazine[19] The printing of a few thousand copies of one of the great American magazines would not be a difficult feat for any large first-class printing plant. The putting of the pages into type and running them through the modern job presses could easily be accomplished. But when, instead of a few thousand copies, millions of copies of the magazine are printed, and these millions are produced unfailingly, week after week, month after month, in a quality of printing rivaling the production of but a few thousand copies, then, indeed, is it marvelous how results are attained. [Illustration: ONE OF THE SCORES OF PRESSES ON WHICH THE INSIDE PAGES OF “THE SATURDAY EVENING POST” ARE PRINTED] Obviously, one of the first necessities towards such quantity production is extra speed. This is secured to a certain degree by feeding the paper into the presses from rolls instead of sheet by sheet. But as the quality of the print must be retained, there is a limit in this speeding beyond which it is not safe to go. Some other method of increasing the production without lowering the quality of the printed sheet must be resorted to--and this is duplication. By the process of electrotyping, plates of metal duplicating exactly the printing surface of the type and engravings in the original page, can be made. By providing as many presses as may be needed, and by supplying each press with duplicates, or electrotype plates as they are called, the problem of vast quantity requirements has been solved, so far as the actual printing is concerned.