Standard Oil Company; Trusts, Industrial -- United States
By this procession of moves the company secured profitable contracts
ten years ahead on present ships, the _Paris_ and the _New
York_--although these had not yet done as much as fly the American
flag in compliance with the special legislation in their behalf--and
on future ships that were not yet built or contracted for. All was in
the future--the American registry for the _Paris_ and the _New York_,
the building of the new steamers required by the special legislation.
But one thing was got in hand, and was not in the future tense--the
contract with the American Post-office, binding it to pay millions a
year. The privileges conferred by this legislation were so valuable
that, as Senator Frye stated in debate, its recipients to gain them
were to forfeit $105,000 due them from the British Government.
The American registry would be a capital advertisement to catch the
American tourist. Travelling, says Emerson, is a fool's paradise, and
the shifting population of that paradise would never stop to think
out the fraud in the appeal to their patriotism. Much was made in the
sentimental Senate of the privilege the law would give Americans of
going abroad in their own ships under their own flag. The press was
used shrewdly and widely to gain the favor of the public for these
incursions into their Treasury. Pages of advertising, in the dress
of news-matter, were put into prominent journals, telling in glowing
phrases what a great thing Congress, the Postmaster-General, and the
steamship company were doing for the people. The same editorial on
the promised restoration of American maritime supremacy would appear
as original in journals thousands of miles apart. As the panorama of
journalism moved along with its daily shift any observer could see the
methodical and business-like way in which the syndicate "inspired"
the press. Articles about the "great steamship line" appeared on
the same date in the papers of different cities, giving the same
facts in the same order, and nearly the same words, following "copy"
evidently supplied from a common source. One day these chimes all
sing the immeasurable superiority of Southampton over Liverpool as
a port for Americans; another day the unspeakable sagacity of the
Postmaster-General in giving this company the mails is the tune; and
again the ding-dong tells how, but for the syndicate and its subsidy,
the American flag--"Old Glory"--would be seen no more on the seas. The
average citizen who reads "his" paper is no doubt duly impressed.
Public-domain text, read in full here on John Shaqi.
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