A Brief Account of the Educational Publishing Business in the United StatesPulsifer, William Edmond
History
A Brief Account of the Educational Publishing Business in the United States
Pulsifer, William Edmond
Publishers and publishing -- United States; Textbooks -- United States
Adams’ Arithmetic, which I have shown you, you observe was covered with
leather pasted over a very thin pasteboard. It had no headbands, and
its sheets were stitched by hand. Leather binding on the larger books,
Dr. Vail tells us, persisted for a number of years after the beginning
of the nineteenth century. This gentleman informs us that the First
Reader of the original McGuffey series made a thin 18mo book of 72
pages, having green paper covered sides.
Peter Parley’s _Method of Telling About Geography_, published in
1829, was a thin, square little book with leather back and flexible
pasteboard sides. His _National Geography_, published in 1845, was the
earliest to take the large, flat quarto shape. This form enabled it to
include good-sized maps and do away with the necessity for a separate
atlas.
Cover designs were not used until quite late in the nineteenth century,
and of course books whose covers bore no designs of any sort were far
less attractive than those bound to-day.
In 1874, under the direction of Mr. James McNally, of Rand McNally
& Company, that concern began the publication of atlases, pocket
and large wall maps. In 1872, the Company had introduced the then
new relief line engraving process for making maps--a process which
revolutionized the methods of that day and cut the cost of production
by several hundred per cent. Maps that can now be bought for from 25
cents to $1.00 each used to cost, under the old method of map making,
all the way from $5.00 to $10.00 apiece. The modern map, well and
thoroughly made, records faithfully every fact concerning the surface
of the earth now known to man, and there is very little about it that
scholarly geographers do not now know. In addition to the modern map’s
accuracy, it is as much more attractive than its forebears to the eye
as the beautiful color pictures now used in textbooks are seen to be
when compared with the muddy wood cuts that appeared in schoolbooks a
century or more ago.
It is not necessary for me to speak in such a presence as this of
the contents of modern schoolbooks in order to point out how vastly
superior in every respect they are to the contents of books of the
earlier days. It would be a work of supererogation for me to comment at
length, for instance, upon the character of the literature now included
in reading books, or to note the scientific work that is now commonly
done in the preparation of one of the most difficult books to prepare,
namely, the primer, whose text matter and vocabulary are so splendidly
adapted to the capacity of the young child, and whose illustrations
picture his pets, his toys, his games, his playmates, and other things
with which he is thoroughly familiar. I asked a literary friend to pick
out a half dozen of the choicest selections of literature that he knew
in modern readers. He replied as follows:
Public-domain text, read in full here on John Shaqi.
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