Bok, Edward William, 1863-1930; Dutch Americans -- Biography; Ladies' Home Journal; Periodical editors -- United States -- Biography
But it so happened that Edward knew the rumor was true, because Mr.
Gould, some time before, had personally given him the contract of
consolidation to copy. The next day a rumor to the effect that the
American Union was to absorb the Western Union appeared on the first
page of every New York newspaper. Edward knew exactly whence this
rumor emanated. He had heard it talked over. Again, Western Union
stock dropped several points. Then he noticed that Mr. Gould became a
heavy buyer. So became Edward--as heavy as he could. Jay Gould
pooh-poohed the latest rumor. The boy awaited developments.
On Sunday afternoon, Edward's Sunday-school teacher asked the boy to
walk home with him, and on reaching the house took him into the study
and asked him whether he felt justified in putting all his savings in
Western Union just at that time when the price was tumbling so fast and
the market was so unsteady. Edward assured his teacher that he was
right, although he explained that he could not disclose the basis of
his assurance.
Edward thought his teacher looked worried, and after a little there
came the revelation that he, seeing that Edward was buying to his
limit, had likewise done so. But the broker had bought on margin, and
had his margin wiped out by the decline in the stock caused by the
rumors. He explained to Edward that he could recoup his losses, heavy
though they were--in fact, he explained that nearly everything he
possessed was involved--if Edward's basis was sure and the stock would
recover.
Edward keenly felt the responsibility placed upon him. He could never
clearly diagnose his feelings when he saw his teacher in this new
light. The broker's "customers" had been hinted at, and the boy of
eighteen wondered how far his responsibility went, and how many persons
were involved. But the deal came out all right, for when, three days
afterward, the contract was made public, Western Union, of course,
skyrocketed, Jay Gould sold out, Edward sold out, the teacher-broker
sold out, and all the customers sold out!
How long a string it was Edward never discovered, but he determined
there and then to end his Wall Street experience; his original amount
had multiplied; he was content to let well enough alone, and from that
day to this Edward Bok has kept out of Wall Street. He had seen enough
of its manipulations; and, although on "the inside," he decided that
the combination of his teacher and his customers was a responsibility
too great for him to carry.
Furthermore, Edward decided to leave the Western Union. The longer he
remained, the less he liked its atmosphere. And the closer his contact
with Jay Gould the more doubtful he became of the wisdom of such an
association and perhaps its unconscious influence upon his own life in
its formative period.
Public-domain text, read in full here on John Shaqi.
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