Adventures in American Bookshops, Antique Stores and Auction RoomsBruno, Guido
General
Adventures in American Bookshops, Antique Stores and Auction Rooms
Bruno, Guido
Antiquarian booksellers -- United States; Booksellers and bookselling -- United States
Book dealers and dressmakers are very much alike. Both supply us with
things most necessary in daily life, and with its useless luxuries. If
you are rich you walk into an exclusive dressmaking establishment on
Fifth Avenue. You tell the dressmaker: “I want to look slender, I like
such and such a color, I want long skirts or short skirts.” You ask for
an evening gown or for a street dress or for an afternoon gown. And if
you are rich and wish to buy books you’ll go next door to the exclusive
book shop, you will tell the salesman: “I want a novel or a biography,
something serious or something humorous; I don’t want it too free.” The
salesman will size you up and will bring forth the books which you will
wish to take with you. At your next visit, dressmaker as well as
bookdealer will have your “size” and your “number” and you will not have
to repeat your special desires.
If you are only a well-to-do man or woman with a regular salary or
income, you have your charge accounts in department stores and medium
class shops, in book stores on Booksellers’ Row, as Fourth Avenue
between Eleventh and Fourteenth Street was so justly christened, or
perhaps in one of the many book shops on Fifty-ninth Street. The
merchants here will not pay so very much attention to your wishes and to
your tastes, but try to impress you with the sanctity of the merciless
goddess “Vogue.” The salesman doesn’t care that you detest ruffles and
fringes. They are in season and therefore you ought to wear them or you
are a back number and he treats you with contempt. The department store
book salesman will tell you that Robert Chambers’ last novel is “_The
Best Seller_” and if you tell him that Chambers doesn’t write to your
taste, he will simply pity you, and tell you that “_Everybody_” is
reading it, and that is final.
But if you are poor or your circumstances permit you to expend only a
certain amount of money for your clothes and for your books and you
despise the department store atmosphere with its alluring bargains that
persecute you ever after you were weak enough to buy them, like spooks
of murdered souls, then adventures galore are in store for you,
especially if you live in New York. Because one day surely you will run
across “that marvelous dressmaker” who charges only a couple of dollars
a day, follows your ideas, creates dreams of garments, and makes
dressing a pleasure for you.
And in the strangest parts of the city, like a geranium pot on the sill
of a tenement house, you encounter once in a while a real book store in
New York. Is not the discovery an event in our unromantic lives? Looking
over the dust-covered treasures is an exploration into strange lands,
and usually a talk with the proprietor himself charms us like the fairy
tale of long forgotten childhood.
Public-domain text, read in full here on John Shaqi.
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