Persevere I shall pray from all my heart for the steady development and the growing influence of the “Herald of the South”. May its voice grow in strength and power, and may its pages increasingly reflect the dynamic spirit of the Faith and mirror forth the ever-expanding activities of the friends in Australasia as well as in distant lands. Persevere in your efforts, let not obstacles damp your zeal and determination and rest assured that the Power of God which is reinforcing your efforts will in the end triumph and enable you to fulfil your cherished desire. (Extract, undated letter by Shoghi Effendi) “HERALD OF THE SOUTH”--(77) Effective teaching medium. ...Regarding the “Herald of the South” magazine, Shoghi Effendi very much appreciates the fact that in spite of the many difficulties that your Assembly had to overcome this review is being regularly published, and that its standard is gradually improving. He would call upon all the English-speaking friends to contribute, as often as they can, such articles for publication in that magazine as would serve to make it a more direct and effective teaching medium for the spread of the Cause throughout Australia and New-Zealand. He is advising the American N. S. A. to specially ask the cooperation of the American believers for that purpose, and hopes that the response they will make to this call will be such as to further encourage you in your splendid efforts for the publication of this national organ of the Faith.... (Extract, ibid., pp. 12, 13, dated April 15th, 1936) “HERALD OF THE SOUTH”--(78) Difficulties. ...The Guardian, while fully aware of the difficulties, both financial and otherwise which your N. S. A.(9) is facing in connection with the publication of the “Herald of the South”, feels nevertheless the urge to advise you to continue with this magazine and not to feel in the least discouraged if your efforts for meeting the expenses incurred for its printing and circulation, and for raising its literary standard, do not bring the expected results. He very deeply values the self-sacrificing and sustained efforts exerted by your Assembly in this connection. May Bahá’u’lláh richly reward you for all your meritorious endeavours.... (Extract, ibid., p. 16, dated September 23rd, 1936) “HERALD OF THE SOUTH”--(79) Psychic practices.