It was in Yedo, the teeming capital of Japan, that the art of the
colour-print flourished; and the patron sought by the artists was
primarily the common man. No art more purely national or more
definitely popular and exoterical in its inception has ever existed. The
subjects of the prints are alone enough to make this fact evident. In
them appear the forms and faces of the popular actors in their admired
rôles, fashionable courtesans decked in all the splendour of their
unhappy but far-famed days and nights, legendary heroes, dancers,
wrestlers, and popular entertainers. In the matter of landscape, the
scenes shown are the festival-crowded temples of Yedo, the sunlit
tea-gardens and gay midnight boating-parties of the Sumida River, the
great highroads of national travel, the famous spots of popular
recreation. Only rarely are there episodes from aristocratic life; and
the occasional occurrence of these has precisely the significance of a
photograph of a royal house-party shown in a penny paper. The Yoshiwara,
as the licensed quarter of Yedo is called, appears in these prints more
often than do the garden-parties of noble ladies; the vulgar theatre is
shown, but not the classic Nō drama of the aristocracy; it is a Japanese
Montmartre, not a Japanese Faubourg St. Germain, that is revealed. The
artist's sense of beauty subdues these riotous pleasures of the populace
to the severe demands of a beautiful pattern; but it is a whimsical
vulgar world, a world of the people, a world of passing gaiety, that he
portrays.
The purposes of these pictures were various. "To some extent," says Mr.
Frederick W. Gookin, "they were used as advertisements. Incidentally
they served as fashion plates. Some were regularly published and sold
in shops. Others were designed expressly upon orders from patrons, to
whom the entire edition, sometimes a very small one, was delivered. The
number struck from any block or set of blocks varied widely. Of the more
popular prints many editions were printed, each one, as might be
expected, inferior to those that preceded it.... Most of the prints were
sold at the time of publication for a few _sen_. The finer ones brought
relatively higher prices, and such prints as the great triptychs and
still larger compositions by Kiyonaga, Yeishi, Toyokuni, Utamaro, and
other leading artists could never have been very cheap. In general,
however, the price was small, and they were regarded as ephemeral
things. Many were used to ornament the small screens that served to
protect kitchen fires from the wind, and in this use were inevitably
soiled and browned by smoke. Others, mounted upon the sliding partitions
of the houses, perished in the fires by which the Japanese cities have
been devastated; or, if in houses that chanced safely to run the
gauntlet of fires, typhoons, cloudbursts, and other mishaps, their
colours faded, and their surfaces were rubbed until little more than dim
outlines were left."
Public-domain text, read in full here on John Shaqi.
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