The Chinese are a race who have nearly as much imagination as the
Greeks. The Hupeh Cement Works, of Tayeh, use a seventeen-storied
pagoda, which is supposed to represent a very fine product, as pagodas
tower only thirteen stories at the highest. The Indo-China Cement
Company uses the well-known dragon of the Manchus, which tosses three
medals in the air. The British-American Tobacco Company advertises a
nautch girl pulling portiéres apart, a “chop” which is a little more
luxuriously Mohammedan than staid China cares for. Veluvine Protective
Paint has adopted a crouching bulldog. Isuan Aerated Waters, of the
Philippines, use a hand pouring a bottle that fills a glass. The Toyo
Kisen Kaisha uses a red circle in a white fan on a blue flag. Flags are
becoming popular chops. Shields are also used by the British and the
Spanish, but they are rather intricate for the Chinese to understand.
There is not much competition yet, and most of the foreign firms, in
their desire to educate the Chinese, are merely using photographs of
their machinery and product, but as soon as John Chinaman has to choose
between two dynamos, two gas engines, two pumps, etc., each of them
must use a “chop” or trade-mark, just as the oil, the flour, the ham,
the cement bag, the bolt of cotton, etc., have now to be chopped to
maintain their position on the slogan popular throughout Canada and
Britain of “what we have we hold.”
The treaty ports of China, such as Shanghai, Tientsin, Hongkong, etc.,
show that almost every form of business is incorporated. Doctors and
dentists form companies, and bring out juniors under indenture. The
share list shows active trading in the following companies among
others: railway, steamship, rubber, banks; marine, life and fire
insurance; oil, refineries, sugar, mining, engineering and contracting,
ship-building, car building; docks, wharves and warehouse (godown);
lands, hotels, clubs, buildings, cotton mills and plantations, cement,
power, light, water, trams, millinery, telephone, telegraph, cable,
tailors, dairy farm, abattoir, soda water, distilleries, flour mills,
iron mills, gas, electricity, druggist, newspaper, booksellers,
conservancy, athletic clubs, race course, import and export firms,
jewelers, silk filatures, tea farms, matting factories and plantations,
furniture factories, etc. I know of no place where the craze of men
to get rich faster than savings will accumulate is indicated more
than at Shanghai, Hongkong and Singapore. The bund of Shanghai is as
speculatively feverous as Wall Street.
Public-domain text, read in full here on John Shaqi.
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