What is the challenge to the church of the economic conditions and tendencies outlined above? First and foremost, the minister must in season and out of season preach honesty in business relations. One of the most important discoveries in the study of problems of the farmer's business relations is that his success or failure depends largely upon the moral principles of the farmer as a group. The farmer who puts poor apples or potatoes in the middle of the barrel, who uses false weights and measures, who fails to produce the best of which he is capable, lowers the price of all farm products. The dealer who must throw out a certain proportion of bad eggs in his miscellaneous purchases makes the buying price low enough to protect himself. The consumer's demand is gauged very largely by the quality or reliability of the goods he purchases. So dishonesty in farm business hurts the farmer more than it does anyone else. The minister can render a service when he imbues his people with the highest ideals of business morality. Moreover, he can help in eliminating the loss to the farmer through attempted sale of ungraded, miscellaneous products by encouraging standardization and guarantee of quality. This requires organization; and while it should be the pastor's aim to encourage the formation of agencies independent of the church to attend to this and to establish contacts between his community and State and independent organizations that will assist in this work he should not hesitate so far as his time will permit to organize such standardization work and organization for guaranteeing products until other agencies can take the work over. His obligation as community leader extends to the encouragement of every phase of life that makes the country more livable in the way demanded at the particular stage of development in which he finds the community. As stated before, his primary task in encouraging production is now that of establishing contacts with State agencies and encouraging the support of their work. In some sections of the country, as among the colored people, for example, a country preacher might well be a trained farmer capable of doing in a local community what a county agent tries to do on a larger scale. But the State has now progressed in most sections to the point where, if opportunity is offered, it can assist in this work and relieve the pastor for other duties. The rural pastor should be a leader in community economic organization. It is accepted now that economic organizations along cooperative lines should be independent of either educational, religious, or social groups. After such organizations are well established the pastor has met in this respect the challenge to the church and to the pastor as community leader.