Modern industrial institutions are developed by an exclusive cultivation of people's needs and the desire to possess. They are developed independently, as we have seen, of any need or desire to create. The desire to possess is responsible for the production of a mass of goods unprecedented and inconceivable a century and a half ago. The actual production of all of these goods is unrelated to the motive of men's participation in their production; the actual production in relation to the motive is an incident. The sole reason for the participation in the productive effort is not the desire for creative experience or the satisfaction of the creative impulse; it is not an interest in supplying the needs of a community or in the enrichment of life; it is to acquire out of the store of goods all that can be acquired for personal possession or consumption. There is no more fundamental need than the need to consume; but for the common run of men as a motive in the creation of wealth, it is shorn of adventure, of imagination and of joy. The ownership of many things, which mass production has made possible, the intensive cultivation of the desire to own, has added another element to the corruption of workmanship and the depreciation of its value. Access to a mass of goods made cheap by machinery has had its contributing influence in the people's depreciation of their own creative efforts. As people become inured to machine standards, they lose their sense of art values along with their joy in creative effort, their self regard as working men and their personal equation in industrial life. Where the motive of individuals who engage in industry is the desire to possess, the rational method of gaining possession is not by the arduous way of work but of capture. The scheme of capture is a scheme whereby you may get something for (doing) nothing; nothing as nearly as possible in the way of fabrication of goods; something for the manipulation of men; something for the development of technology and mechanical science; and high regard for the manipulation of money. "Doing nothing" does not mean that manual workers, managers of productive enterprises, speculators in the natural resources of wealth production and manufactured goods, as well as financiers, are not busy people, or that their activity does not result in accomplishment. They are indeed _the_ busy people and their accomplishment is the world's wealth. Nevertheless the intention of all and the spirit of the scheme is to do as near nothing as possible in exchange for the highest return. _The whole industrial arrangement is carried on without the force of productive intention; it is carried forward against a disinclination to produce_.