Produced by The Online Distributed Proofreading Team at https://www.pgdp.net (This file was produced from images generously made available by The Internet Archive/Canadian Libraries) _Barbara Weinstock Lectures on The Morals of Trade_ HIGHER EDUCATION AND BUSINESS STANDARDS. By WILLARD EUGENE HOTCHKISS. CREATING CAPITAL: MONEY-MAKING AS AN AIM IN BUSINESS. By FREDERICK L. LIPMAN. IS CIVILIZATION A DISEASE? By STANTON COIT. SOCIAL JUSTICE WITHOUT SOCIALISM. By JOHN BATES CLARK. THE CONFLICT BETWEEN PRIVATE MONOPOLY AND GOOD CITIZENSHIP. By JOHN GRAHAM BROOKS. COMMERCIALISM AND JOURNALISM. By HAMILTON HOLT. THE BUSINESS CAREER IN ITS PUBLIC RELATIONS. By ALBERT SHAW. HIGHER EDUCATION AND BUSINESS STANDARDS By WILLARD EUGENE HOTCHKISS DIRECTOR OF BUSINESS EDUCATION AT THE UNIVERSITY OF MINNESOTA BOSTON AND NEW YORK HOUGHTON MIFFLIN COMPANY _The Riverside Press Cambridge_ 1918 COPYRIGHT, 1918, BY THE REGENTS OF THE UNIVERSITY OF CALIFORNIA ALL RIGHTS RESERVED _Published March 1918_ BARBARA WEINSTOCK LECTURES ON THE MORALS OF TRADE This series will contain essays by representative scholars and men of affairs dealing with the various phases of the moral law in its bearing on business life under the new economic order, first delivered at the University of California on the Weinstock foundation. HIGHER EDUCATION AND BUSINESS STANDARDS Last summer, when we reached California for a year's sojourn, we had the good fortune to secure a house with a splendid garden. A few weeks ago, after the early warm days of a California February had opened up the first blossoms of the season, our little five-year-old discovered that the garden furnished a fine outlet for her enterprise, and she soon produced two gorgeous--I will not say beautiful--bouquets. Barring a certain doubt about her mother's approval, she was well satisfied with her achievement, she felt a sense of completeness in what she had done--and well she might, for she had not left a visible bud. There is a strong tendency to go at business the way Helen went at the garden. She knew what to do with bouquets; raw material for making them was within her reach; what more natural than to turn it, in the most obvious and simple way, into the product for which it was designed. From her standpoint such a procedure was entirely correct--she was making bouquets for herself and her friends; every one in her circle would share the benefit of her industry.